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Work Background
ScrollingüeBusiness Development
Oct. 2020Miami/Fort Lauderdale AreaWe are a bilingual agency focused on the content needs of the United States Hispanic market.
Team Bloomberg 2020Communications Specialist
Jan. 2020 - Apr. 2020Miami/Fort Lauderdale AreaDuring the Presidential campaign of Mike Bloomberg 2020, I was in charge of all the communications in Spanish.
Univision Communications Inc.News Writer
Oct. 2019 - Jan. 2020Miami/Fort Lauderdale AreaNews writing for the morning, evening and night shows.
RockYouSenior Reporter
Jun. 2018 - Apr. 2019Miami/Fort Lauderdale AreaCreation of multiplatform digital content for MamásLatinas
CafeMomSocial Media Editor at MamasLatinas
Jun. 2015 - Jun. 2018Miami/Fort Lauderdale AreaData-driven and multi-platform content creation for MamásLatinas brand. Created content for the web as well as for the different social media platforms. Conduction of Facebook Live transmissions from red carpets and celebrity interviews. Creation of videos with web- based platforms such as Animoto, Wochit and Wibbitz. Implementation of transmedia storytelling processes including platforms such as Snapchat and Instagram Stories. Use of analytics tools such as Google Analytics and Chartbeat. Use of Social Flow to distribute content and read analytics from the different social media platforms. RockYou, Inc. acquired MamásLatinas brand from CMI Marketing in June 2018.
Social CouturierManaging Director
Oct. 2013 - Oct. 2020Miami/Fort Lauderdale AreaTraditional and digital media marketing content strategy and production. In its six years of life Social Couturier evolved from being just a content creation company to a place where our clients can find different solutions for their communication and content marketing needs. Principal responsibilities include day-to-day management decisions and implementing company’s long and short term plans to create and implement communication strategies within a competitive budget that allows to have a whole team of specialists working overseas.
Bluefin MediaFashion and Beauty Editor
Jan. 2013 - Apr. 2014Miami/Fort Lauderdale Area- Curate, edit and create content, written, graphic, and in video, for the fashion and beauty websites - Manage the content published in the social media accounts.
Mami GlammyContent Developer
Sep. 2012 - Jan. 2017Miami/ New YorkMy own and personal blog covering parenting, fashion, beauty, among other topics. Written in Spanish.
NBCUniversal Telemundo EnterprisesWeb editor
Jan. 2012 - Dec. 2012Miami/Fort Lauderdale y alrededores, Estados UnidosSelect, edit and write news, videos and photos for the local websites of the network in Miami, New York, L.A., Chicago, Denver, Las Vegas, Texas and Arizona.
About.comModa Vintage Guide
Dec. 2011 - Dec. 2013Greater New York City AreaContributor for About.com writing and managing the website for Vintage Fashion in Spanish.
www.modavintage.about.com
YahooBlogger
Sep. 2010 - Sep. 2011New YorkCoverage of Mercedes Benz Fashion Week in New York for De Moda blog in Spanish.
Associated PressFreelance graphic editor/translator
Feb. 2009 - Mar. 2009Translation and edition of graphics in Spanish.
V-Me Media, Inc.Executive Producer/Host News
Feb. 2008 - Jan. 2012New YorkFirst national Spanish-language public television network. Executive Producer and host of daily segments based on APTN and self-produced content. Manage editorial calendar and a team of producers, hosts, writers and editors. Organize work flow in a timely manner to meet the production goals set by the network. Responsible for the content and administration of social media accounts.
The New York TimesFreelance translator
Feb. 2007 - Sep. 2007Translated syndicated columns from English to
Spanish: Chandler Burr, Mikhail Gorbachev, Christopher Hitchens, among others.
Lexcorp AbogadosMarketing manager
Jan. 2007 - Dec. 2007Responsible for communicating with potential clients and the public on issues of public importance, managing the public image of the firm's New York office, providing the members of the firm and clients with up to date intelligence relating to global trade issues, custom issues, internal governmental affairs in Washington and Mexico City, developments in immigration law, negotiations between Mexico and the US relating to trade and immigration.
Time Warner Cable MediaWriter
Jan. 2006 - Dec. 2007Write and edit the daily news for the NY1 anchors using the ENPS system.
Grupo ReformaCorrespondent/Contributor
Aug. 2005 - Oct. 2010New York- Cover, write and take pictures of stories that take place in New York. -Coverage of news events such as Fashion Week, Latin American Art Auctions, The make Up Show, Latin American Music Conference, red carpets and movie junkets, among others. -Production of video segments for reforma.com
Grupo ReformaCoeditor
Jan. 1997 - Aug. 2004- Coordinate a team of 8 reporters agenda and edit their stories. - Edit sections such as Internacional, Gente and Vida at El Norte newspaper, part of the Group. - Choose the graphic material and work with the page designer in order to make the lay out. - Monitor the wires from agencies such as AP, Reuters, EFE, and AFP and choose the relevant ones for the readers.
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