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Work Background
Selfless.lyFounder & CEO
Jan. 2017Indianapolis, Indiana AreaSelfless.ly is a cloud-based virtual foundation platform designed to create, manage, and report on your corporate social responsibility program (CSR). We take the pain out of CSR by automating cumbersome manual programs like VTO (Volunteer Time Off), employee donations with instant employer matching, product/service/sponsorship distributions and more. Our core app provides instant “out-of-the-box” simplicity and is configurable to custom white-labeled solutions with advisory services if needed. Our company is passionate about helping find resources for charities and causes that you and your staff care about. Selfless.ly is proud to be Indiana’s first Certified B-Corp and Domestic Benefit Corporation.
Open For ServiceFounder
Mar. 2015 - Jan. 2017We are a non-partisan, nonjudgmental group looking to provide a grassroots network for people to support businesses that open their doors for everyone - Black, White, Gay, Straight, Christian, Atheist . . . well, you get our drift. We want to honor our differences and support businesses that open their doors to you. We believe in an "open" market, and provide resources for you to find stores, companies, firms, etc. that will not turn you away . . .for any reason.
Josh Driver ShowMan of the Year Candidate/Creator
Dec. 2013 - May. 2014Indianapolis, Indiana AreaNominated to run for 2014 Man of the Year, benefitting the Leukemia & Lymphoma Society - Indiana Chapter. The campaign is a 10-week challenge to raise as much money as possible for the organization. I assembled a core team of 4 people, and scheduled 13 events to take place over the sprint. I am the first person nationally, for the campaign to create a consistent brand, associated native mobile app, website, and social media channels. At the end of the campaign, I had over 5000 active audience members that followed the progress and participated in activities benefiting LLS. While I did not win the title of "Man of the Year", I was able to raise over $43,000 in 10 weeks. To continue my support of this organization, I have been asked to help with future initiatives and provide insight and advise on fundraising technology.
NIC Inc.Pipeline Program - DOM/DOO/GM Training
Jul. 2013 - Apr. 2018Indianapolis, Indiana AreaRecruited to take on a Director or higher-level position to help lead innovation and create efficiencies within the organization. While I am training out of the Indiana portal, I am currently on the committee to re-brand and develop a new online presence for NIC corporate and have been actively involved in the operations of 4 other states.
BloomerangDirector of Customer Success and Digital Marketing
Jul. 2012 - Jul. 2013Indianapolis, Indiana AreaJay Love, Founder of the successful eTapestry donor CRM application, approached me to join his team and help build the marketing and support departments for his next start up. I was tasked to create a comprehensive brand for the beta release of the program and simultaneously construct a solid foundation for client support. This was the first time I have had the opportunity to not only utilize my breadth in knowledge, but also expand into video production, dynamic Google Adwords research, SEO consulting, and graphic design. For client support, I established a support protocol utilized every communication channel available to our user base, (Social Media, Phone, Email, Live Chat, ticketing). Focusing on my knowledge of email marketing and information gathering, I have used the metrics provided by our database to launch numerous successful campaigns and surveys to ensure that our internal corporate initiatives are truly what our valued customers are looking for. It has truly been a challenging experience, but I have loved every minute of it.
Cause.itInterim CEO/COO
Oct. 2011 - Jul. 2012Indianapolis, Indiana AreaWe develop and execute comprehensive donor intelligence campaigns in the not for profit industry. Using the latest technology and proven strategy we enhance current marketing efforts in member retention/growth, increased donations, and heightened awareness. I was brought into the company during a transitional phase to create efficient marketing campaigns while cutting costs. During this time I worked with staff to create a product line from the ground up, using my years of experience in digital marketing, community relations and social media. The development effort augmented an existing microsite, survey and email offering to include an effective customer profiling system that tracks web and email behaviors, delivers automated targeted follow-ups and contains a social media driven new lead on-boarding component. Development of this product line was implemented in part to enhance and promote the company’s centerpiece mobile app which creates an entire new conversation between non-profits and the communities they serve. Along with managing the day-to-day operations, I was also able to secure better benefits for staff, streamline client communications, negotiate large 3rd party vendor contracts and create a comprehensive community development plan for the nationwide mobile app launch.
The Purple hat ProjectFounder and President
Mar. 2011 - Aug. 2013Indianapolis, INThe goal of The Purple Hat project is to highlight the love of all people and families thus, providing a bridge to broaden minds and open hearts. In 2011 a bill passed through the Indiana House of Representatives banning gay marriage and gay adoption. In response, and article was written in the Indiana Business Journal asking, “What’s next, are we going to make all the gays wear purple hats so we can easily identify them on the streets?”. Our goal with the purple hat project is to show there are many people out there who do not support discrimination in any form I came up with the idea after determining a need for a "connecting" organization to help raise awareness and educate the public about the different types of families located in the state of Indiana.
JFM ConceptsDirector of Sales & Marketing
Jul. 2008 - Sep. 2011Indianapolis, Indiana AreaAt JFM Concepts, I started out as an intern right out of school. I was quickly offered a job and promoted to Director of Sales & Marketing. Since I have been employed, sales have increased over 1000%. Known as a trusted thought leader in all things in cross media, I have presented locally as well as nationally about successful strategies, and have predicted the latest trends of direct marketing. I have been able to completely overhaul our business model and create a successful workflow and efficient process. Customer retention is at 98%, and I have a significant list of satisfied customers. I currently manage the blog, social media, SEO, and almost all of the outside marketing for our company. I was able to close our top 10 largest clients without assistance as well as connect and implement our latest technologies with business such as: Exact Target, EZ Texting, Marchex, Salesforce, and Shutterfly.
• Manage the entire sales cycle from prospecting to proposal development, and contract signature to project completion.
• Create, manage and execute variable data driven cross media marketing campaigns across multiple channels
for clients that have resulted in measurable return on investment
• Deploy direct mail, emails and web pages ahead of schedule and under budget
• Maintain relationships with a variety of clients which resulted in numerous commendations
• Oversee multiple projects concurrently which have resulted increased revenue
• Conduct project management, client relations, web design, graphic design (web graphics, collaterals, direct mail, brochures, presentations, etc.), brand management, trademarks, press releases, updates to blog and social media
• Create and deploy large volume variable data email campaigns and tracked the results
• Presented an effective seminar to over 60 people about using cross media marketing. 10% of the audience have signed up for accounts on our system.
Wishard Health ServicesBurn/Wound Care
Aug. 2002 - May. 2007At Wishard, I was in charge of managing the care treatments of IP/OP Burns, Post-Op Surg. Wounds, and Diabetic Care. I also was in charge of staff resource allocation, supply distribution and clinic administration.
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