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Work Background
MultiChoice GroupSenior Manager Go To Market Planning
Mar. 2025Johannesburg Metropolitan AreaIn my current role, I am responsible for the coordination and planning of all Go To Market activities for the Multichoice Group of products and services. This requires a deep understanding of all campaigns in market and the synchronisation of future offers to ensure that there is consistency across all customer touch points. I drive alignment with all internal stakeholders more-so with product owners to ensure that there is no cannibalisation of our products in market.
ShowmaxSenior Manager Marketing: Showmax Premier League and Partnerships
Jun. 2024 - Mar. 2025Johannesburg Metropolitan AreaI am the Senior Manager of Marketing with the responsibility to define and implement the marketing strategy for the Showmax Premiere League brand while also developing all go to market plans for Showmax Partnerships with the Partnerships and Commercial teams.
ShowmaxSenior Manager Executive Management Support
Apr. 2023 - Jun. 2024City of Johannesburg, Gauteng, South AfricaProviding support to the executive team with content related matters. Aligning business operations with content operations to deliver a great customer experience. Development of content strategy with deep market insights that translates into the development of content that is compelling and resonates with our customers.
MultiChoice GroupContent Operations Senior Manager
May. 2022 - Apr. 2023Johannesburg Metropolitan AreaI oversee content operations for General Entertainment and Connected Video which involves strategy development, coordinating and aligning all processes for the content teams in South Africa and the Rest of Africa.
MultiChoice GroupCommissioning Editor
Sep. 2014 - May. 2022Johannesburg Area, South AfricaContent management & concept development.
- Manage multiple productions for the mass-market cluster of Multichoice
- Engage & manage internal & external stakeholders - Senior Commissioning Editors teams developing content strategies
- Finance, Marketing, Legal & Operational - Outsourced commissions to production companies validating contracts, appropriate content & marketing
- Business Development with content leverage on marketing
- Audit, research, plan & deliver development & production of engaging customer content
that captivates & resonates with target audience
- Set & manage budgets
- Compile briefs & draft contract briefs
- Ensure production compliance
- Prepare & provide business reviews to senior management on progress & metrics
- Produce & deliver content & productions in line with organisation’s vision & objectives - Drive content projects from initial strategy to implementation & post-launch optimisation Accolades - Successful delivery of multiple high-viewers | Big Brother SA & Clash of the Choirs SA
- Seconded to Multichoice Nigeria to develop & manage skills transfer for the reality content team
Generations, End Game, Rockville, Ekasi Love StoriesActor
Jan. 2006 - Oct. 2013Johannesburg Area, South AfricaGenerations (SABC 1, Soap) - lead role of Ajax for. 5 seasons, 2006 - 2011.
Rockville (Mzansi Magic, Drama series) - role of Sandile. Season 1 and 2, 2013.
End Game (SABC 1, Political Drama series) - role of Freddie. Season 1, 2013.
Ekasi Love Stories - Star Struck (ETV series of short films) - lead role of Thabo, 2013.
Sid RecordsOwner
Jan. 2005 - Apr. 2023Johannesburg Area, South AfricaDirector of an independent record label ‘Sid Records’ producing emerging artists
- Manage the day to day business
- Record & produce artists
- Manage artists and their brands
Urban Brew StudiosPresenter & Producer
Jun. 2003 - Apr. 2006I presented and produced Wildroom on SABC 1's YOTV. This was a daily live show which i also got 2 best kids presenter awards for at the Kellogs Star in U Awards. I was also the content producer of the show.
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