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Work Background
Australian Radio NetworkSenior Client Partner
Mar. 2021Melbourne, Victoria, AustraliaOutcomes-focused specialist in providing full stack strategic media solutions to small and large Independent agencies across audio (linear, digital and DAB+ broadcast radio) and digital (podcasting, music streaming, programmatic and social media) across a wide array of Industry from trade/building, FMCG, professional services, e-commerce, education, fintech, automotive and start ups. Collaborate with internal teams to drive relationships, generate content and commercial campaign ideas, drive measurement and analytics for optimal campaign performance resulting in strong revenue generation. 2024 Campaign Finalist - ACRA most creative campaign solution “Christian O Connell Show us your footy colours”
NOVA EntertainmentNational Client Executive
Nov. 2013 - Mar. 2021Melbourne, Australia• Implemented innovative digital audio solutions for clients, driving cost-efficient results. • Collaborated with cross-functional teams to deliver exceptional client service at Nova Entertainment and high client retention. 2015 ACRA Finalist for Best Direct Salesperson
Mamamia.com.auVIC Sales Manager - Contract role (6 months)
Jun. 2013 - Nov. 2013Melbourne, AustraliaNew business generation, account management and campaign implementation and scheduling at Mumbrella's Media Brand of the Year, 2013 - Mamamia.
Australian Radio NetworkNational Account Director
Oct. 2012 - Jul. 2013Melbourne, AustraliaResults driven Account Director specialising in multiple platform campaign strategy & execution, including digital and social media integration. My campaign, written by Creative Director, Shaun Malzard and produced by Darren Missen for Protect-a-child Won the 2013 ACRA (Australian Commercial Radio Awards) - for Best Creative. Shaun Malzard and Daryl Missen have also since received a coveted Finalist Award status (the top 10% of all entries) in the 2014 New York Festivals, the competition for the World’s Best Advertising. The entry was for my Melbourne Client Protect-A-Child who develop and sell a software package that allows parents to actively monitor who is communicating with their children online. - See more at: http://www.radiotoday.com.au/news/whats-new/4673-arn-produced-ad-recognised-at-ny-festival.html#sthash.PoVnlUMb.dpuf
Thinktank SocialFreelance Account Director
Jun. 2012 - Oct. 2012MelbourneCombining my extensive experience and understanding of the media industry from catalogue, TV, radio and online with social media enables me to put together powerful marketing strategies that can be monitored, reviewed and adjusted in real time ensuring tangible results for my clients, with optimum impact. Social promotions, content strategy, content generation, planning, policy.
Southern Cross AustereoNational Account Manager
Oct. 2005 - Jun. 2012Melbourne Area, AustraliaSouthern Cross Austereo Media network, with a combination of Metropolitan Radio, Online, Regional Radio, Regional TV, Events, Subscription TV - we are a one stop entertainment media solutions powerhouse. http://seeradiodifferently.com/ I work in close consultation with my clients to help bring their business goals to fruition... Campaign Credits:
ACRA (Australian Commercial Radio Awards) Winner - Cotton On "Band In the Hand" campaign. ACRA (Australian Commercial Radio Awards) Finalist - Best Direct Salesperson 3rd Place, IAB (Interactive Advertising Bureau) Creative Showcase - Cotton On Foundation "Band in the Hand" campaign for Beyond Blue featuring The Temper Trap - credit: Jay Morgan
Abercromby's Real EstateSales Executive
Jan. 2004 - Dec. 2005Abercromby's specialise in the Melbourne and Greater Melbourne prestige and coastal property market with a high strike rate for successfully negotiating the sale of properties, prior to them being offered for public sale.
Jellis Craig Bennison MackinnonSales Executive
Jan. 2001 - Dec. 2004Selling and listing property and PA to Director.
Clemenger Harvie Edge (CHE)Account Manager
Jan. 2000 - Dec. 2001Account Management of John Danks (Home Hardware and Plants Plus Accounts).
Zomba Records international Assistant Production Manager
Jan. 2000 - Dec. 2000Co-ordinate the manufacture and production of CD's for AUS/NZ for labels Jive Records (Britney Spears, Backstreet Boys, N'Sync etc), Jive Urban, Volcano, V2 labels, Silvertone.
Village RoadshowProduction Co-ordinator
Jan. 1997 - Dec. 2000South Yarra, Victoria, AustraliaAssist the Art Studio Manager, Creative Director, production manager as needed.
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