Requests
0
Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app
Work Background
FreelanceCreative Strategist – Music / Lifestyle
Nov. 2024Work with musicians and lifestyle brands to develop their image and growth their online presence. Brand Development: Understand the core message of each client to inform how their story is told including creative direction, campaigns, and audience building. Creative Direction: Utilize storytelling elements to create a visual world for each client, informing photo and video content. Creative Strategy: Look holistically at marketing goals and challenges to understand how best to tell stories and connect with consumers. Audience discovery + engagement: Identify ideal consumers and their path to becoming brand advocates. Build campaigns based on audience engagement.
Giant NoiseBusiness Development Specialist
Aug. 2024 - Dec. 2024- Strategize on holistic campaigns to include PR, digital, creative, and events
- Lead the development of proposals and presentations for potential clients
- Manage project timelines including meetings, proposals, pitch meetings, contracts, and client onboarding
- Establish workflow for business development team and manage internal resources and project files
- Communicate across teams and seniority levels to ensure project accuracy while meeting deadlines - Evaluate and implement processes to improve the pitching process across PR, digital, and creative teams
- Collaborate with digital and creative team for campaign integration on large-scale projects - Lead the development of proposals and presentations for potential clients
- Identify new market opportunities and assess their viability and risk
Giant NoiseSenior Business Development Manager
Mar. 2023 - Oct. 2024
C3 FestivalsMedia Liaison, Festivals
Oct. 2022United StatesFestivals include: Austin City Limits, Shaky Knees
- Act as liaison for credentialed media and photographers, reporting to head of publicity - Escort photographers into and out of photo pits, ensuring photo policies are met
- Assist media with on-site needs
- Communicate across PR, digital, and in-house content team for photo pits with special rules to ensure all parties can meet their assignments
Giant NoiseBusiness Development Manager
Mar. 2022 - Mar. 2023
Giant NoiseBusiness Development Account Coordinator
Sep. 2021 - Mar. 2022
Name 3 SongsMusic Interviewer + Pop Culture Commentator, Podcast
Aug. 2020- Amplify musicians' stories with in-depth and critical-thinking conversation about art, mental health, the state of music, pop culture, society, and more - Musician features include: Vacations, Angelica Garcia, Judah and the Lion, Paris Paloma - Research and present episodes on pop culture commentary, dissecting the impact of society and pop culture on one another - Episodes include: "The Lasting Impact of Tabloid Culture;" "Boys to Men: When Heartthrobs Split from Their Teen Pop Image;" "Like a Virgin: When Pop Stars Become Women"
musxDigital Marketing + Partnerships Coordinator
Jan. 2019 - Dec. 2021Austin, Texas Area- Conduct research on potential partners and social media influencers in Austin and develop fact sheets in advance of meetings with prospective partners
- Coordinate on-boarding process with partners and prepare digital assets for social media partnership campaigns
- Research and strategize campaign efforts to grow active membership within Austin market
- Work with design team to create graphics and content that aligns with the brand image
- Write, publish and manage content for newsletters, social media and physical marketing materials
Giant NoisePublic Relations Intern
Jan. 2018 - Dec. 2018Austin, Texas Area- Research and compile media publications and writers for targeted pitches for clients such as Snap Kitchen, Hiatus Spa + Retreat, Chameleon Group, Pluckers Wing Bar, and Union Venture Group
- Build monthly press grids to track clients' impressions and media value
- Survey social media for client mentions to understand consumer insights and discussions about the brand
Margin Walker PresentsMarketing Assistant
Jan. 2017 - Aug. 2017Austin, Texas Area- Brainstorm and execute creative marketing strategies, such as artists meet and greets and merchandize giveaways
- Manage consistent messaging on Twitter, Facebook and Instagram to double follower counts and boost organic reach from 300 to 1,000 per Facebook post
- Assist Digital Manager with paid advertising to increase ticket sales
- Draft and edit copy for newsletters, website, and social media to ensure consistent and clear communication across all media
- Research social media influencers, compile contacts and coordinate SMI trades to increase brand awareness and reach new audiences
-Communicate with artists' teams to deliver digital content packages for consistent online festival presence
-Analyze social media analytics and implement new content strategies such as gifs and videos to engage audience
Margin Walker PresentsMarketing Intern
Jul. 2016 - Dec. 2016Austin, Texas Area
Intch is a Professional Networking App for the Future of WorkSee more people like Jenna on Intch
300k+ people
130+ countries
AI matching
Get Intch if you'd like to
704396 people
24
Partnership Marketing @ DonorsChoose
19
Marketing Creative Director
19
Founder @ Beagle
175104 people
19
Marketing Creative Director
15
Human Resources @ UB Greensfelder
18
Owner @ Douglas Fisher Creative