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Work Background
Conversation Design InstituteSenior Conversational AI Copywriter
Aug. 2022
FreelanceSenior Copywriter | Messaging Strategist
Jan. 2014Greater Chicago AreaDeliver creative direction, copywriting, content planning and strategy, brand building, social media and campaign concepting, and across marketing channels. • Agencies: Leo Burnett/Abundancy Group, Rightpoint, Office of Experience, Kindle Communications, Lipman Hearne, Eight Bit Studios, PROOF (in-house agency of Beam Suntory), All Terrain, Legacy Marketing, Blue Daring • Clients: FLOR, Grant Thornton, Order of St. Francis, Beam Suntory Spirits, Potbelly Sandwiches, Hilton Hotels, CDOT (Chicago Dept. of Transportation), Divvy Bikes • Non-Profits: Lincoln Park Zoo, America SCORES Chicago, Project Winter Camp Jamaica, Next Bites, North Lawndale Employment Network, Erie Neighborhood House, CIMMfest (the Chicago International Movies and Music Festival), Urban Initiatives, Hubbard Street Dance, Esperanza Health Centers, CHIRP Radio
Starcom MediaVest GroupSenior Creative, Writer
Apr. 2008 - Jan. 2014Greater Chicago AreaCreated integrated campaigns consisting of a unique mix of digital, mobile and social media content, and branded entertainment. Wrote for extensive brand websites, banner ad campaigns and multiple web video series. Developed social media strategy and content plans. Established brand voices for online communities. • Clients: Jim Beam Spirits (EFFEN Vodka, Skinnygirl Cocktails, Sauza Tequila, Hornitos Tequila), Walgreens, Delta Faucets, Feeding America, LEGO, Samsung, Allstate
RazorfishSenior Copywriter
Jul. 2007 - Mar. 2008Greater Chicago AreaCreated digital campaigns and immersive web experiences for national food and drink brands. Wrote digital ad campaigns and extensive websites. Worked with numerous Agencies of Record to extend print and broadcast executions to digital space. Participated in multi-agency creative strategy sessions. • Clients: Planters Nuts, Oreo, Barton Brand Spirits, Crystal Light, Boca Burger, Grey Poupon
Euro RSCG ChicagoSenior Copywriter
Mar. 2004 - Jun. 2007Greater Chicago AreaCreated integrated campaigns consisting of print, TV, digital, direct marketing and POP. Wrote numerous print pieces for national brands. Worked on designated new business team, winning numerous accounts. Helped develop extensive strategies to establish new and existing brands and product positioning. • Clients: Citibank, Barilla Pasta, The Economist, Valspar Paints
J. Brown and AssociatesCopywriter
Jan. 2001 - Sep. 2002Greater Chicago AreaCreated integrated campaigns consisting of TV, print, radio, POP and direct marketing. Worked with regional and national retailers to create co-marketing strategies and ads. • Clients: Clorox Home Care, Del Monte, Levis, Chilean Fruit
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