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Work Background
Bizspy AICo-Founder
Nov. 2023 - Feb. 2025Building an AI-powered marketing tool designed to make digital marketing accessible for non-marketers and non-tech users.
Developed the brand identity, website, and product UX/UI, ensuring an intuitive experience.
Defined product features and user flow, optimizing usability for a diverse audience.
Pineapple SquareStrategic Marketing & Brand Consultant
Aug. 2023 - Jan. 2024Oradea, Bihor, RomâniaLed brand strategy and audience engagement for a hospitality industry app, driving significant user growth before project discontinuation. Defined brand voice & messaging, collaborating with the Chief of Branding to craft a strong brand narrative.
Enhanced user acquisition and engagement, refining targeting and content strategy.
Designed website structure & copy, ensuring seamless communication of the brand’s vision.
Developed summit & conference materials to strengthen industry presence.
Represented the brand as a guest speaker at industry events, discussing personal branding & marketing in hospitality. Project discontinued due to lack of funding, but successfully strengthened brand recognition and user engagement.
Ethernity CloudContent & Brand Manager
Jan. 2022 - Mar. 2023Launched & managed the Ambassador Program, strengthening brand awareness and community-driven content creation.
Led brand positioning and content strategy, enhancing audience retention and engagement.
Supported staking dApp & wallet adoption, leveraging community-driven initiatives.
Provided strategic input on marketing & growth, collaborating with the marketing team to explore new promotion channels and partnerships.
Helped establish a strong market presence, reinforce brand credibility, and sustain long-term community engagement.
Ethernity CloudMarketing Consultant & Community Growth Strategist
Mar. 2021 - Jan. 2022Developed and executed the token sale marketing strategy, significantly surpassing financial targets.
Scaled and nurtured a thriving online community, fostering strong engagement and loyalty.
Led influencer collaborations, PR placements, and strategic partnerships, securing high-impact media coverage.
Pure THCDigital Marketing Specialist
Jan. 2017 - Oct. 2020Led digital marketing, SEO, and affiliate partnerships to grow brand visibility and drive business expansion.
Managed a network of high-traffic websites, optimizing content for brand partnerships and sponsorships.
Led SEO, content marketing, and affiliate campaigns, enhancing online visibility.
Developed custom strategic partnerships, expanding market reach and boosting engagement.
Executed high-impact SEO & affiliate marketing strategies that strengthened brand recognition and digital presence.
M Creative DesignsContent Creator
Mar. 2014 - Mar. 2017Provided branding & design solutions for corporate, fashion, and local brands.
Designed logos, website assets, and marketing materials, aligning with each brand’s identity.
Created custom website designs, ensuring seamless user experience and aesthetic consistency.
Worked on both short-term contracts & long-term collaborations, adapting to diverse industry needs.
Built a strong foundation in branding, visual communication, and design strategy.
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