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United Kingdom
Work Background
Email Marketing Manager
Honeycomb CreditEmail Marketing Manager
May. 2024Pittsburgh, Pennsylvania, United States
Copywriter/ Email marketer / Owner at JuliannaWrites
JuliannaWritesCopywriter/ Email marketer / Owner at JuliannaWrites
Jan. 2020Pittsburgh, Pennsylvania, United States Beat control for North America’s 5th largest coaching program (65k+ list) with a 45% open rate and 50% click through rate.  Grew average open rates to 40% and average click through rates to 30% for 65k+ list.  Developed brand voice and grew engagement for new business helping to bring the next level of funding.  Grew revenue by 86% through targeted organic SEO strategies to increase clicks and sales for wellness vertical.  Secured Page 1 ranking for multiple clients through targeted SEO keyword implementation.  Tripled app install rates and increased open rates by 1.5 through email sequence.  Doubled sales by fine-tuning landing page offer and wording.  1.5x-ed booked sales calls within 2 months of writing for a new client.
Secondary English Teacher
EdmentumSecondary English Teacher
Aug. 2017 - Aug. 2021 Drive student learning through individualized instruction in an asynchronous platform.  Support student involvement by building rapport using a variety of communication methods.  Implement remedial strategies and re-teaching to improve students’ understanding.  Motivate students to remain on pace by providing benchmarks, goals, and pacing strategies.  Manage and coordinate a caseload of up to 250 students per semester.  Track grades and create progress reports for parents, district administrators, and program supervisors.
Freelance Writer, Editor
Writer and Editor, freelanceFreelance Writer, Editor
Sep. 2011 - Dec. 2015Greater Pittsburgh Area Increase website readership by writing high-interest, content-rich stories.  Research locally owned businesses and information for an online neighborhood newspaper.  Incorporate “blog-style” writing into informal pieces.  Highlight and supported writing by photographing local news people, places, and events.  Develop sources and rapport within civic offices and citizens in the community.
Online Secondary English Teacher
Allegheny Intermediate UnitOnline Secondary English Teacher
Jun. 2011 - Jun. 2016Pittsburgh, PA Drove student learning through individualized instruction in an asynchronous platform.  Supported student involvement by building rapport using a variety of communication methods.  Implemented remedial strategies and re-teaching to improve students’ understanding.  Motivated students to remain on pace by providing benchmarks, goals, and pacing strategies.  Managed and coordinated a caseload of up to 100 students per semester.  Tracked grades and created progress reports for parents, district administrators, and program supervisors.
K-12 ESL Teacher
Allegheny Intermediate UnitK-12 ESL Teacher
Nov. 2009 - Aug. 2015Greater Pittsburgh Area Assessed and evaluated students’ English language abilities and determined ESL class placement and level.  Integrated hands-on and student-centered lessons for multiple levels of student ability in the classroom at once.  Developed needs-based, individualized instruction to increase students’ academic language capabilities.  Increased students’ academic success by coordinating and supporting classroom and subject teachers’ instruction.  Created core and supplementary materials for Entering-level students to quickly attain basic, “survival” English.  Begin research, analysis, and evaluations necessary for students to receive additional resources if needed.  Reported progress to all stakeholders on a regular basis.
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