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Work Background
GeonetricSenior Account Strategist
May. 2017Cedar Rapids, Iowa AreaI serve as a principal strategist, developing and integrating multi-channel content strategies that boost customer attraction, engagement, conversion, and retention. Some key achievements in this role include:
• Engineered and introduced new products based on consumer feedback identifying emerging market needs and opportunities, boosting revenue.
• Stewarded a portfolio of diverse healthcare clients by consulting on marketing strategy that outperformed forecasted metrics, focusing on accelerating revenue and measuring results.
• Surpassed YOY personal strategic sales targets for two years by building a strong rapport with clients, ensuring account renewal, and being a trusted advisor for my clients.
City of Cedar RapidsPolice Officer
Jan. 2015 - May. 2017Cedar Rapids, Iowa Area• Graduated from the Iowa Law Enforcement Academy and performed general patrol duties for the City of Cedar Rapids • Interacted with the public to handle questions, comments, and concerns, as well as taking reports and investigate crimes in assigned area
Metro StudiosDirector Of Internet Marketing
Aug. 2006 - Dec. 2014Hiawatha, Iowa, United StatesI advised key leadership and services solution experts on digital marketing strategies, amplifying clients' online visibility through digital channels through SEM, SEO, PPC, and Social Media Marketing. Some key achievements in this role include:
• Boosted team YOY sales by 120% and personal YOY sales by 300% through the standardization and streamlining of processes, reallocating time, and focus on client-facing work that increased billed time.
• Mentored and trained 15 junior marketers and conferred with Sales Division and Account Managers on sales collateral talking points during the early stages of Metro Studios' Internet Marketing division.
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