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Work Background
MoCaFiSenior Product Designer
Oct. 2024 - Aug. 2025Mocafi is a small fintech startup serving underbanked populations.
• Led rebrand, design system, and mobile redesign for Direct Express federal benefits program serving
millions of Social Security, Disability, and Veterans recipients.
• Redesigned enrollment workflows for federal benefits, streamlining onboarding for millions of users.
• Reduced design-to-development handoff time by half through implementation of a WCAG compliant
design system.
broberSenior Designer
Oct. 2024United States• Design Lead, Google/Waze (Dec 2023 - Apr 2024)
Provided design leadership during team transition, maintaining design system consistency across
navigation product features.
• Google x Instrument (2024)
Strategized and prototyped product experience for Results About You, a privacy-focused search
experience, conducting user research and iterating on data visualization components.
• BASIC/DEPT x Google Store (2022 - 2023)
Created design system components for e-commerce platform and landing pages, standardizing
checkout flow across 15+ product categories.
• Product Designer (Visual), Aptos Labs (Feb 2023 - Nov 2023)
Evolved the Aptos wallet design system from 0-1, including comprehensive component library and 200+
custom icons, Pioneered AI-assisted design workflow for UI asset generation.
CoinbaseDesign Systems, Visual Designer I-II
May. 2021 - Aug. 2022Coinbase is an international cryptocurrency exchange.
• Designed chat support system identity serving 100M+ users, achieving 64% electronic ticket resolution
with 96% of chats attended within 1 minute.
• Translated complex crypto and blockchain concepts into clear
Independent PracticeUI/Visual Designer,
Jul. 2014 - May. 2021United StatesIndependent Practice was a small Brooklyn-based creative agency with a focus on brand systems.
• Partnered with over 30 clients to develop cohesive design/identity systems, landing pages, and product
UI, managing projects from discovery through implementation.
• Created interactive product style guides, improving design handoff efficiency.
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