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Work Background
Manager - E-commerce & Digital
MazarineManager - E-commerce & Digital
Aug. 2020 - May. 2024Ville de Paris, Île-de-France, FranceE-COMMERCE PLATFORM PROJETS - Led end-to-end revamp of high-traffic e-commerce websites for global brands, from strategic planning to go-live, in multi-stakeholder and international environments. - Defined scopes, budgets (up to €2M), timelines, and pricing strategies, ensuring both profitability and successful on-time delivery. - Oversaw execution of UX/UI design, functional specs (PRDs), content integration, and QA phases across multiple CMS platforms (Magento, Salesforce, Drupal). - Managed a team of 4–5 consultants and cross-functional contributors (tech, design, content), ensuring delivery excellence and post-launch support. BESPOKE & INNOVATIVE DIGITAL EXPERIENCES Orchestrated the design and development of immersive digital experiences blending creativity and emerging technology. Collaborated closely with designers, developers, and innovation leads to push the boundaries of digital storytelling and user interaction. Delivered custom-built, end-to-end solutions including: - AI-powered interactive art installations deployed in 10+ international events - A bespoke SaaS live-streaming platform, including branded interface, modular content integration, and remote tech support - Immersive environments using VR hardware and 3D motion design, rolled out in 12+ physical locations worldwide
Group Key Account Manager
Publicis LuxeGroup Key Account Manager
Jan. 2020 - Aug. 2020Paris, Île-de-France, FranceManaged global beauty campaigns for Lancôme worth €1M+, coordinated conception, strategy, creative, production and post-production phases across several teams, maintaining daily client relationships. Proposed social commerce strategies, enhancing digital engagement.
Digital Marketing Project Manager
MazarineDigital Marketing Project Manager
Oct. 2014 - Aug. 2019Paris Area, FranceSTREAM E-COMMERCE: Orchestrated e-commerce redesign and optimization projects for global beauty brands and luxury fashion brands. - Defined scope and translated business needs into actionable specifications - Led feature scoping and sprint preparation in collaboration with design and tech - Wrote and structured user stories, acceptance criteria, and backlog items - Authored functional specifications and product requirement documents (PRDs) - Monitored delivery across cross-functional teams (design, tech, QA, content, etc.) STREAM DIGITAL MARKETING: Coordinated execution of digital campaigns across multiple touchpoints: brand website, email, paid media, e-retail, and social commerce.

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Comprehensive Digital Project Leadership
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