SBB Serbia BroadBandDigital Marketing Manager
Jul. 2019 - Aug. 2021Serbia● Digital communication strategy – creates, organize and optimize
● Rich online media campaigns development – media planning, targeting, optimization (Google platform and all Social ads systems, local web display…)
● Creating and optimization of complex parallel campaigns ● Social media channels (Facebook, Instagram, Twitter, YouTube, LinkedIn, Viber) – content creation, integrate campaigns, endorsements
● Analysis and monitoring of online KPIs, and campaign ROI optimization
● Websites (sbb.rs, eon.tv, totaltv.tv) – maintenance, content creation, webpages creation, campaigns and promotion, analytics and reporting, SEO
● E – mail marketing (internal and external communication)
● Implementation of CRM activities