KGBTexas CommunicationsGeneral Manager
Oct. 2012 - Feb. 2015San Antonio, Texas AreaLed the strategic direction of the agencyβs largest clients while also developing and directing the agency's talent. Managed extensive client/agency relationships as well as results driven communications plans to deliver against goals. Strategic development and tactical implementation of efforts for clients included work with some of the nation's most prominent brands across retail, real estate, technology, telecommunications/cellular, hospitality, and commercial development sectors. Core competencies include traditional and digital marketing channels, public relations, social media, customer engagement experiences across desktop and mobile platforms, lead generation and conversion, brand architecture and marketing funnel analysis driven by analytics to drive ROI optimization.