Asure SoftwareDigital Marketing Specialist
Apr. 2022 - Nov. 2024Tampa, Florida, United StatesGraphic Design & Brand Development
• Designed engaging graphics for emails, social media, landing pages, and paid ad campaigns while maintaining brand consistency
• Created custom business cards for sales reps and executives, reinforcing brand identity
• Built and managed a library of creative assets (stock images, icons, logos, and background-removed images)
• Developed monthly printed handouts and promo materials for field sales reps
• Created monthly printed handouts and promo cards for field sales reps to distribute • Directed an agency graphic designer to execute creative assets for the A Sure Thing campaign Social Media Management
• Planned, created, and scheduled content across Facebook, Instagram, X (Twitter), LinkedIn, TikTok, and YouTube
• Managed daily scheduling, messaging, and audience engagement, ensuring a consistent brand voice across all channels
• Created partner-specific content for joint marketing initiatives
• Achieved 850+ organic Instagram followers and grew LinkedIn audience to 10K+ followers Field Sales Driven Drops
• Managed swag distribution for 60+ field sales reps, ensuring timely and accurate deliveries
• Developed best practices for address verification & monthly updates, improving operational efficiency
• Collaborated with vendors to identify trending branded merchandise while staying within budget