Corman Marketing ConsultingFractional Google Ads PPC Advertising Manager and Coach
Jan. 2016IsraelWe help businesses improve their bottom line through advertising, website optimization and testing, and online marketing strategy. Online Advertising/PPC Growth - Advise and identify opportunities for expansion and optimization of current eCommerce, lead generation and branding campaigns for Google, YouTube, and Bing Ads across search, display, video, retargeting, and shopping. eCommerce Expansion - Develop a comprehensive plan for generating more sales and revenue through off-site marketing, cart abandonment strategies, integration and segmentation of customer data, on-site and marketing personalization, product/website reviews, marketplaces, comparison shopping engines, coupons, user generated content, sales and promotions, lead generation, pricing models, and affiliate/refer a friend programs. Conversion Rate Optimization - Initiate short and long term optimization techniques and testing ideas for eCommerce and lead generation websites. General Marketing Strategy - Outline and advise on short and long term online promotional strategies. Areas may include PPC, SEO, email, affiliate, branding, product marketing, new market and/or retention marketing, influencer marketing and competitive analysis. Advanced Email Marketing Strategy - Create advanced plan for email list growth, automation, segmentation, retargeting, testing and optimization. All options can include a one-time audit and/or ongoing advising. We are currently available for freelance consulting work.