Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app
Network Power<100 people
Roles
✨100%
Business Owner
💰50%
Investor & VC
🔥50%
Startup Founder
Geos
🇱🇧50%
Lebanon
Work Background
Creative LionsCEO and Founder
Jan. 2024Started my own Creative marketing agency that offers gaming influencer marketing and creative concepts and video production
Lion ProductionsCreative Director and Co-Founder
Jun. 2023Amsterdam Area
AggeroBrand and Creator Partnerships Manager
Mar. 2022 - Jan. 2024Responsible for building the campaign business side for Aggero, using the SaaS as well as influencer campaign strategies and execution. Worked with the brands such as: L'Oreal, Oldspice, Bethesda, Amazon Games, Plaion, Plarium, MSI, ASUS, Gigabyte, Nvidia, Hello Fresh, The Sandbox, Shrapnel and others.
MSI - Micro-Star International Co., Ltd.Marketing and Communications Manager
Apr. 2019 - Mar. 2022Eindhoven Area, NetherlandsResponsible for MSI marketing strategy with focus on PR and influencer marketing as well as event management. My tasks include but are not limited to:
- establishing and overseeing the MSI branding guidelines in the target markets
- working with local media partners and creating localized public relations strategies
- organizing and managing influencer campaigns and being directly involved with the community
- overseeing paid media execution
- planning and managing events and creative conceptual projects
- overseeing, planning and reporting on large scale marketing budgets on quarterly and yearly basis
- ensuring smooth product launches in the target markets (upholding NDA dates, managing communications between different stakeholders in sensitive environment)
- managing partner (marketing) relationships with key vendors such as Nvidia, Intel and AMD as well as work closely together with different players in the gaming industry such as Blizzard, Activision, CD Project Red, Ubisoft and others to bring to live creative and breathtaking collaborations for the gaming community
- overseeing MSI localized social media channels
4funkyflavoursMarketing campaign and public relations manager.
Sep. 2017 - Apr. 2019Eindhoven Area, NetherlandsAs marketing campaign manager I was responsible for 4funkyflavours marketing strategy both in B2C and B2B environment globally but with core focus to BNX region. Tasks that I was responsible for included but were not limited to: - developing overall B2B and B2C marketing strategy
- developing public relations strategy and directly working with media partners on its execution
- introducing influencer marketing into the marketing strategy as well as setting up long term influencer collaborations and campaigns
- planning, analyzing and setting in motion creative marketing solutions
- developing multi-channel marketing campaigns - overseeing marketing budgets
- together with the design team developing seasonal brand content (photoshoots, graphic design)
- overseeing graphic design production and planning
- overseeing social media content
- reporting directly to CEO
Dutch Design AwardsCommunications and event production
Jul. 2016 - Jan. 2017Eindhoven Area, NetherlandsPart of Dutch Design Awards 2016 communications and production team. Tasks included but were not limited to:
- Implementing communications strategy with partners and media
- Overseeing multi-channel communications campaigns
- Assist in Dutch Design publication production (concept, content, design, production as well as sales)
- Managing Dutch Design Award competition from submission process to jury deliberations
- Being part of production team for the Dutch Design Awards award show (finding venue, musicians, creating concept and reporting)
- Reporting on communications strategy and results to Dutch Design Foundation and city council
TEDxEindhovenCommunity Manager, Event production
Jan. 2016 - Sep. 2017Eindhoven Area, NetherlandsPart of TedXEindhoven communications and production teams. Tasks includes but were not limited to:
- TEDxEindhoven event production
- Developing communications and marketing strategy - Developing event branding, including marketing and communications assets
- Overseeing the event production and volunteer team tasks
variousFreelancer
Feb. 2015 - Apr. 2019During my work as a freelancer I had a chance to work with different brands and organizations and help them with communications strategy, branding, content marketing plans as well as public relations, creative concept development and event production. Worked with:
PAASPOP
PINKPOP
Dutch Design Week
Dutch Design Foundation
STRP BIENNALE
DOCFEED festival
FASHIONCLASH
SUMMER SOUND FESTIVAL
EUROPEAN YOUTH PROJECTS
and others.
TONUS ELASTMarketing and Communications internship
Jun. 2013 - Dec. 2013During my internship I had a chance to work with global sales team on branching out the brand to new regions. Tasks included but were not limited to:
- Helping to develop digital marketing strategy for the company
- Assisting in preparations for events and exhibitions
- Helping with overall communication and content writing for Press releases and communications materials
- Graphic design for banners, folders and other communication materials
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