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Work Background
Managing Director
MACRO Consulting - PODIUM TRIManaging Director
Mar. 2025Worcester, England, United KingdomAfter a change in my working circumstances, I’ve launched two distinct businesses—both driven by one key aim: supporting people. MACRO; My executive coaching and high-performance teams business, a true passion that energises me and delivers real impact for my clients. PODIUM TRI (www.podiumtri.co.uk); An exceptional triathlon training business that gives amateur athletes the opportunity to experience what it’s like to train like a world-class competitor. We’re collaborating with outstanding coaches, multi-disciplinary experts and leading universities across the UK to help athletes reach their goals efficiently and effectively. PODIUM TRI is in its early stages, but the momentum is incredible—big things are on the horizon! If you’re interested in high-performance coaching, whether in business or sport, let’s connect for a discussion.
Performance Coach
England TouchPerformance Coach
May. 2020Various I am volunteering for support of the W27 England Team leading into all of their competitions over the past three-four years, culminating in the World Cup in 2024 in Nottingham UK in July '24
Coach Programme and Pathways Manager
UK CoachingCoach Programme and Pathways Manager
Aug. 2017 - Mar. 2025Leeds, England, United Kingdom
Coach Developer - Talent
UK CoachingCoach Developer - Talent
Aug. 2017 - Feb. 2022Loughborough UniversityCurrently Working with 18 elite coaches around the UK from 7 different Olympic Sports. The aim is to create bespoke and individualised learning and development programmes for each coach. Develop and facilitate Centres of Practice for multi sport collaboration and discussion. Observe and analyse coaching practice in training and competition.
Visiting Lecturer
Kingston UniversityVisiting Lecturer
Sep. 2016 - Jan. 2017Kingston upon Thames, United Kingdomthis part time role is a chance for me to give some of my practical knowledge gained over the past 25 years and apply it to current and past theoretical thinking. I will be delivering practical and theory sessions on the BSc in Sports Coaching to year 1 and year 2 students.
Head of Coaching
Fulham Football ClubHead of Coaching
May. 2015 - Apr. 2016Motspur Park- I lead on the development of the talent pool of coaches, both full and part time, within Fulham FC. - I put in place a comprehensive and bespoke competency measurement system for each coach which acted as a catalyst to raise standards throughout the whole club. - I was an active part of the Football Leadership Team which created, delivered and measured the progress of the club towards its strategic goals
Organiser and Planner
Stanton Lakes Open Water SwimmingOrganiser and Planner
Jan. 2014 - Jan. 2015Stanton Lakes, LeicestershireWe will offer a range of activities using the fantastic lake and facilities at Stanton Lakes. Our stock training days are Wednesday evening and Saturday morning. The first tuesday of each month will be a time trial night. We offer 1-2-1 and small group coaching for any level from complete novice to elite. Check out www.mycoach.org.uk for updates and links
consultant
Rugby Football Leagueconsultant
Sep. 2013 - Jun. 2015UKseveral projects on the go including: England Talent Pathway; Performance Management Group: West Cumbria Study; Coach Education - a fantastic company to work with, the staff are so driven to improve the game at all levels. Cant wait for the challenges that lie ahead.
MD
www.mycoach.org.ukMD
Aug. 2011 - Apr. 2016worldwidemyCOACH allows you to have world class swimming sessions at your finger tips, and also guarantees that you will not have to suffer the boredom of repeat sessions or the ineffectiveness of poor sessions that are not designed around your goals
National Academy Manager
British FencingNational Academy Manager
Mar. 2011 - Apr. 2013I have just taken up this fantastic position with British Fencing on a part time basis. We will be developing many facets to the British Fencing family concentrating mainly on Talent, Coach and Club Development. More news to follow.
Consultant
Rugby Football LeagueConsultant
Jan. 2011 - Apr. 2015LeedsProduced a 'fit for purpose' report on the UKCC Level 1,2 and 3 coaching qualification structure in the RFL. A facilitator and support mechanism to put in place a new way of delivering AASE within the Super League and Regional centres
Swimming Consultant
British TriathlonSwimming Consultant
Jan. 2011 - Dec. 2014Loughborough High performance Centreswimming consultant for the Triathlon HPC at Loughborough, working with elite athletes: Lucy Hall (2012 Olympian); Adam Bowden; Aaron Harris; Matt Sharp; Mark Buckingham - and mentoring two fantastic coaches Mark Pearce; Adam Elliott
Chairman of the Performance Steering Group
Dame Kelly Holmes Legacy TrustChairman of the Performance Steering Group
Mar. 2010 - Sep. 2011We are supporting elite Olympic and professional athletes through the transition of retirement and into the workplace
Consultant Mentor
Irish Paralympic Swimming TeamConsultant Mentor
Jan. 2009 - Apr. 2015DublinMentor the head coach of the Irish Paralympic Team. Looking at all delivery areas including: planning; reviewing; preparation; physiology; communication; Minimum operating standards - leading into the 2012 London Paralympics
International Affairs Manager
sports coach UKInternational Affairs Manager
Nov. 2008 - Mar. 2009Interim post until March 2009 Areas of work: -International Inspirations, as part of the 2012 Legacy intiative -International Coach Education Standards -International coach scorecard -Influencing UK Culture on international policy
Managing Director - Also looking for new challenges and roles in Sport and Business
The Alan Rapley Consultancy LtdManaging Director - Also looking for new challenges and roles in Sport and Business
May. 2008 - Jul. 2018UK and World Wide-Working with sports, clubs, teams and individuals to improve performance outcomes. -Performance mentoring of coaches across any sports -Performance Systems for Clubs and Teams
Manging Director
the Alan Rapley Consultancy LtdManging Director
Apr. 2008 - Apr. 2015Henley in Arden, WarwickshireWorking with a range of coaches, sports, clubs and individuals to improve performance. Performance mentoring of coaches across numerous sports and professional clubs - individualisation for performance development, personal support and challenging development areas for coaches in a safe a trusting environment.
Coach Development Manager
British SwimmingCoach Development Manager
Feb. 2003 - Apr. 2008Implement the UK Coaching Framework Plan, Write, Develop and Implement UKCC qualifcations across the whole of the UK
Assistant High Performance Coach
City of Edinburgh Swimming`Assistant High Performance Coach
Aug. 2000 - Feb. 2003
Sports Development Officer - swimming
East Lothian CouncilSports Development Officer - swimming
Sep. 1996 - Aug. 2000High Performance programme manager and coach, integrated with developing all aspects of swimming in the council
Olympic GB Swim Team Captain
GB Swim TeamOlympic GB Swim Team Captain
Jan. 1990 - Dec. 1996Represented GB and England over many years at events all over Europe and the World. Finished career at the 1996 Olympics in Atlanta as well as getting to the Olympic final i was the Team Captain voted by my peers and coaching team

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Executive Coach with Olympian Experience
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