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Work Background
HalcyonFounding Member
Jun. 2023 - Mar. 2025Led cross-functional efforts to build and scale an AI-powered energy data platform. Drove product-market fit and GTM execution, and handled HR and finance operations.
Snap Inc.Director of Product Marketing
Nov. 2022 - Jun. 2023Managed a global product marketing team focused on identifying product opportunities and market trends. Created positioning and segmentation strategies to support monetization and new product launches.
TwitterDirector of Product Management
Jun. 2021 - Aug. 2022Oversaw product development for Twitter’s advertising platform. Focused on improving campaign management tools, simplifying ad buying for SMBs, and aligning ad and organic business promotion surfaces for a cohesive user experience.
GoogleGlobal Product Lead, Performance Solutions
Oct. 2013 - May. 2021Directed global ads strategy for audience and targeting on Google Search. Grew the business 3x+ by expanding the product suite, driving sales adoption, and launching cross-platform solutions.
Shipped performance-focused ad solutions for email marketers and app promotion focused advertisers, driving $1B+ in new format ARR.
GoogleGlobal Product Launch Lead, Mobile Solutions
Sep. 2012 - Oct. 2013Ran go-to-market for mobile ad features, including coordinating the shift to enhanced campaigns across desktop and mobile.
GoogleProduct Marketing Manager, Google Mobile Ads and Geo
Jun. 2010 - Sep. 2012Owned marketing for Google Earth and Google Maps initiatives, increasing install conversions and leading high-visibility campaigns like NORAD Santa and Earth Day.
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