VforViktorGrowth Marketing Consultant
Sep. 2022CopenhagenIndependent consultant collaborating with innovative and buzz-worthy brands to scale and grow their business. Through full stack marketing (strategic growth planning, hands-on paid media execution, marketing automation, real-time data analysis, A/B testing, and iterative optimization), I demonstrate that nothing is out of reach for my clients. Notables - average ROAS of +9, $10M+ revenue impact, and 15+ project deliveries.
- Gain a deep understanding of our client’s current challenges, marketing strategies, and business goals in order to strategically develop an effective and sustainable marketing plan, uncover growth. opportunities, and craft a structured experiment strategy. More strategy development on VforViktor.com.
- Implement performance metrics to outline paid ads, website optimization, and CRM setup (including ROAS, CLV, CAC, CPL, CVR, landing page conversion rates, LTV, and more).
- Create, launch, and optimize compelling paid ad campaigns across multiple channels (Meta, Google, and Youtube) to drive qualified traffic.
- Manage budgets of 6 figures to achieve growth targets.
- Lead A/B testing on ad creatives, copy, and landing pages to maximize engagement and conversion.
- Continuous refinement and validation of growth strategies through data assessments, test results, and analysis in order to make data-driven decisions that improve performance.
- Work collaboratively with clients to provide ongoing strategic recommendations/actionable steps that ensure alignment with business goals and guarantee sustained growth. Industries: DTC and CPG (fashion, home goods, beauty), SaaS (B2B and B2C), Fintech, Health, Wellness, and Fitness (health products and supplements). Clients: ReFramed, HGGB Studio, Medstart & YaZen, Nuit et Linette, Flatlist Eyewear, Louise Roe, Cana Care, Scaleup XQ, and Nordstens.