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Work Background
4H5H MEDIAInternational Relations Executive Producer – Festival ACEITA (4H5H Media)
Aug. 2024 - Aug. 2024Belém, Pará, BrazilHired internationally by 4H5H Media to serve as the key International Relations Executive for Festival ACEITA, a landmark LGBTQIAPN+ festival in the Amazon region focused on cultural celebration and climate justice advocacy, recognized as the first official parallel event toward COP30. Acted as the primary bridge of communication between international talent—including artist Christian Chávez and his team—and the festival’s production company, ensuring seamless coordination across languages, cultures, and logistical demands. Led and coordinated the local production teams, overseeing all aspects of artist relations, schedules, and operational needs, while maintaining high-level communication with stakeholders and sponsors. Managed negotiations, expectations, and on-the-ground execution, representing 4H5H Media’s international interests and ensuring the festival’s standards and mission were upheld. Presented by: Ministério da Cultura & Nubank Produced by: Criattiva & Cavallero and 4H5H MEDIA Executive Producers: Lany Cavaléro and Cássio Nogueira
International Executive Producers: Marcus Vinicius Ribeiro, Zachary Kuipers, Nalü Romano and Cristine Matos
FAR Creative CompanySenior Creative Director and Producer
May. 2024GlobalLeading B2B and B2C projects, creative campaigns, and audiovisual storytelling specially on content creation for social media and OOH publicity. At FAR Creative Company, I serve as a creative mind and producer, where I lead high-impact projects with a strong focus on brand partnerships, cultural activations, and branded storytelling. Working closely with the founders, Caiano Midam and Txai Ilg, I help shape and execute creative visions that reflect the unique energy of each event or experience we document. My role bridges strategy and execution: I oversee the development of audiovisual content, ensuring every piece captures the essence of the moment while aligning with our partners’ visual identity and communication goals. From concept to delivery, I guide the creation of tailored creative campaigns—always with a sharp eye for narrative, atmosphere, and emotional connection. Whether for immersive cultural productions, commercial projects, or original content, I’m committed to transforming ideas into visuals that resonate and inspire.
DIVERSITY BBOX CONSULTORIA Advertising Copywriter | Comercial SSEXX BBOX
Mar. 2024 - May. 2024São Paulo, BrazilAs a freelance advertising copywriter, I crafted the concept and script for the SSEXX BBOX - Feira de Trabalho Trans (Trans Job Fair) commercial, which centered around the themes of collaboration, innovation, and inclusivity. The project aimed to reflect the collective effort behind creative initiatives and the power of diverse voices coming together to shape impactful narratives. Key Responsibilities:
* Concept Development: Developed a compelling narrative that followed a group of characters working on a meaningful queer project, emphasizing the importance of teamwork and co-creation in a modern, urban setting. * Scriptwriting: Wrote the voiceover and visual script, blending elements of storytelling with a strong call to action for the upcoming "Feira Trans" event. * Voiceover Creation: Crafted an engaging voiceover script that communicated the values of inclusivity, community, and empowerment, tailored to the visual flow of the commercial. * Collaboration: Worked closely with the creative team to ensure the alignment of the script with the intended message and visual aesthetics, contributing to the seamless integration of audio and visuals. * Attention to Detail: Focused on the intricacies of the characters' interactions and the urban landscape, capturing the essence of the event's theme and its connection to the city. This project allowed me to merge my passion for storytelling with a mission to empower and celebrate diverse communities, all while pushing creative boundaries in the advertising space.
Bradesco BBIProducer & VIP Floor Coordinator - Bradesco BBI 13th &14th CEO Forum (HUB PLUS GLOBAL)
Nov. 2023 - Nov. 2024Hired by HUB Plus Global for two consecutive years as local producer for the Bradesco BBI CEO Forum at the Mandarin Oriental Hotel in Manhattan, New York. I led the coordination of the VIP Room, where high-level meetings took place, ensuring seamless execution and maintaining a high standard of service. I oversaw the entire floor production team, aligning efforts to guarantee smooth operations while adapting quickly to any challenges that arose. In addition to coordinating logistics, I worked closely with the catering team to ensure that all CEOs and distinguished guests had their needs met with precision and discretion. Fluent in English, Portuguese, and Spanish, I effectively facilitated communication between international teams and VIPs, reinforcing trust and delivering consistent, high-quality results in a fast-paced environment.
Banco do BrasilLocal Producer & Coordinator – Agência Terruá (All Amazônia + Pororoca Festival at Summer Stage)
Jun. 2023 - Sep. 2023New York, New York, United StatesServed as the key local producer and coordinator for Agência Terruá during the production of All Amazônia, a landmark Brazilian music festival and campaign event presented by Banco do Brasil at Central Park's iconic SummerStage. Acted as the cultural bridge between Brazilian agency Agência Terruá and NYC-based 54 Media, ensuring smooth communication and flawless execution. Guided the Brazilian production team in navigating NYC’s cultural and logistical landscape, leveraging my local network and organizational skills to secure venues, permits, and partnerships. Coordinated directly with SummerStage staff, overseeing on-site production, event schedules, and operations. Participated in high-level meetings with stakeholders from both Brazil and the U.S., aligning event goals and managing budget details. Worked side by side with the Producer Director to deliver a historic celebration of Brazilian music, diversity, and environmental awareness, culminating in a festival and an exclusive dinner event supporting the All Amazônia campaign to raise visibility for the Amazon rainforest.
DeezerSenior Copywriter & Creative – SMC Creative House
May. 2022 - Mar. 2025Served as a Senior Copywriter and creative team member at SMC Creative House attending Deezer, focusing on global copywriting strategy and content for their social media platforms (Brazil, LATAM and Global). Collaborated closely with a multidisciplinary team of designers, producers, editors, and strategists to develop and execute Deezer’s social media campaigns and brand storytelling initiatives. Lead copywriting for all current editorial content featured on Deezer’s social channels, ensuring consistency, cultural relevance, and strong audience engagement. Co-created fan-centric and artist-driven formats such as Deez Aí, O Que Deezer Sobre, Duas Verdades e Uma Mentira, Te Deedico, O Fandom Quer Saber and much more, contributing to the platform’s growth (followers) and brand presence. Played a key role in high-profile social media campaigns such as Deezer x Mercado Livre, Madonna’s Celebration Tour in Rio, Deezer Summer Sessions Social Media Planning, ongoing work on Lady Gaga x Deezer etc. Participate creatively in campaign ideation, considering audience research, trend analysis, and strategic planning, always prioritizing collaboration and cross-cultural understanding. Proud to have been part of a team that values diverse voices and bold creativity, while delivering content that resonates globally. FUN FACT! I was the voice behind the content voiceovers at @DeezerBR and sometimes @Deezer!
Revista PhilosAuthor and Contemporary Art Curator
Nov. 2020 - Dec. 2022Rio de Janeiro, BrazilServed as Contemporary Art Curator at Philos Magazine, with a focus on amplifying emerging voices in modern poetry, literature, and contemporary visual arts. Curated works with an emphasis on LGBTQIAPN+ women artists, particularly spotlighting sapphic perspectives, while fostering an inclusive and intersectional approach to cultural production. Curated and commissioned innovative literary and artistic content, collaborating closely with poets, writers, and visual artists whose work intersects with gender, sexuality, and identity. Specialized in bringing forward underrepresented voices, expanding Philos Magazine’s reach and relevance within contemporary cultural discourse. Concurrently, authored and illustrated the experimental poetry book “Pela Primeira Vez Volto Ao Rio Sem Riso”, which became the highest-selling title in the publishing company’s history. The work blended poetic form with visual narrative, exploring themes of memory, queerness, and belonging. Recognized as a leading voice in contemporary Brazilian literature, serving as a keynote speaker at major cultural events such as ART RIO (Latin America’s largest art fair) and FLIP – Feira Literária Internacional de Paraty. Led workshops and panels, including a highly attended session on overcoming creative blocks for writers at FLIP, contributing to broader conversations around creative process and literary innovation.
podHERColumnist
Jan. 2020 - May. 2021New York City Metropolitan AreaWrote and illustrated a personal column titled “Chronicles of the Young Immigrant Woman”, a collection of experimental, surreal, and reflective chronicles exploring the complexities of identity, migration, and womanhood. The column blended storytelling forms—mixing prose, poetry, and dreamlike imagery—to capture the lived experience of a young immigrant navigating the intersections of culture, language, and belonging. Conceptualized and authored monthly pieces, infusing them with a distinct, experimental voice inspired by surrealism and non-linear narratives. Created original illustrations accompanying each piece, enhancing the visual and emotional resonance of the stories. Published by podHer (Former EmpowHer NY), a platform dedicated to empowering women through education, storytelling, and community building. This project allowed me to explore alternative forms of storytelling while connecting with a broader community of immigrant women reclaiming their narratives.
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