NewselaDirector of District Partnerships, Southeast
Oct. 2020 - Feb. 2022• Empower K–12 educators to raise student achievement through a wide range of services and products including educator conferences, customized district solutions for long-term professional development
• Qualify new sales opportunities by utilizing discovery techniques to understand the budget, decision-maker(s), need(s), timing, and overall fit
• Collaborate in the identification of target schools and school districts as well as mapping of roles and decision-makers within assigned territory
• Build, maintain, and forecast an accurate sales pipeline and log activities in CRM (Salesforce)
• Research and understand the Ed Tech competitive landscape to inform sales strategy
• Develop and nurture customer relationships with key decision-makers including superintendents, district administrators, and school principals
• Set and run custom demos and other meetings with key decision-makers that highlight functionality, value propositions, and differentiators of our products to prospects via Zoom, phone, or in-person presentations
• Negotiate deals to close/won
• Develop sales and marketing strategies in collaboration with sales leadership and marketing support