Borusan Otomotiv PremiumChief Financial Officer (CFO)
Apr. 2017 - Jun. 2019Istanbul, TurkeyReporting to the CEO,leading 13 Associates ➙ Provide leadership to all aspects of financial stewardship, strategy, budgeting, financial planning and reporting, resource, procurement, accounting, treasury, pricing, legal, administration, and operational analysis,
➙ Streamline daily activities and introduced process improvements to boost efficiency,
➙ Develop a comprehensive strategic planning process for the business focusing both on volume growth/profitability and customized services for different customer segments to support the growth,
➙ Initiate and implement new pricing strategies and campaigns for rental business, based on fluctuating market conditions,
➙ Negotiate credit terms with all major suppliers, resulting in substantially increased vendor financing,
➙ Manage circa loan facility and developed a daily cash flow tool,
➙ Review finance organization established a new organizational structure and recruited strategic positions. ✔ Notable Achievements:
➙ Point of contact and a key member for the implementation of SAP S4/HANA ERP system enterprise-wide
➙ Established effective cash management and financial controls and reduced translation loss
➙ Decreased the level of outstanding receivables via implementing effective collection procedures and systems
➙ Structured and negotiated commission-based business partnership with TEB Cetelem for the loan sales services among the Network, increased commission revenues ➙ Fostered strategic partnership with MARSH for the sale of casco and traffic insurance among the Network, with an annual GP impact ➙ Customized major IT/digitalization projects such as:
- Online credit card payment integration,
- Retail insurance sales integration,
- Commlease-SAP integration.