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Work Background
lululemonProgram Manager, Product Operations (1-Year Contract)
Oct. 2023Implementation of a new Visualization program pairing roll-out of a new integrated software system with large-scale process changes impacting how the 500+ team of Designers, Merchants, and Product Developers collaborate and build their seasonal assortments. Lead a matrix-style delivery team encompassing Technology, Product Management, Change Management, Learning Design, vendors, business users, and other interdependent project groups across various competing workstreams and project phases. Engage in high-level business strategy discussions while fostering consensus among senior leadership and executive sponsorship committees to optimize roll-out decisions. Facilitate discovery and process mapping workshops with business users to drive feature design, conduct gap analyses, prioritize issues, and define change requirements, ensuring alignment with product goals and user needs.
lululemonProgram Manager, Global Fulfilment (3-Year Contract)
Oct. 2020 - Oct. 2023Oversaw the project portfolio for the Distribution Excellence team, focusing on operational delivery across five distribution centers. Effectively tracked project status, resourcing needs, dependencies, and risks, while managing the Distribution change calendars to ensure seamless execution of the Fulfillment PMO strategic objectives. Served as the "pinch hitter" project manager for over 50 diverse projects, including organizational transformation initiatives, infrastructure and construction activities, IT system implementations, distribution center relocations, operational process improvements, and high-profile enterprise initiatives such as the footwear and Team Canada launches. Helped to foster a culture of operational excellence by effectively coaching managers, analysts, and business partners on project delivery best practices to ensure successful, value-added outcomes for our DC partners across various initiatives.
lululemonSenior Project Manager, Inventory Systems (4-Month Contract)
Jul. 2020 - Sep. 2020Oversaw the implementation of the One Inventory program bringing Retail and Ecommerce inventory into a single physical location while utilizing virtual segmentation for planning and allocations, reducing inventory transfer time from days to minutes.
lululemonSenior Project Manager, Corporate Systems (9-Month Contract)
Oct. 2019 - Jun. 2020Vancouver, Canada AreaLaunched a new Intranet on SharePoint Modern and spearheaded the roll-out of Microsoft Teams as the global collaboration tool for all SSC employees. During a pandemic. Boom.
lululemonSenior Project Manager, International E-Commerce (8-Month Contract)
Mar. 2019 - Oct. 2019Led the project team rolling out eight new international lululemon websites for APAC and EMEA regions; responsible for all business readiness activities across the lululemon organization.
Saje Natural WellnessRetail IT Program Manager
Mar. 2016 - Mar. 2019Managed the retail technology portfolio, overseeing strategic planning, project delivery, and operational roll-out of initiatives such as a new integrated payment and gift card system and ERP store upgrades. Led cross-functional teams-including business partners and vendors-to successfully implement a new POS system across 65 stores in two countries, ensuring timely delivery and operational efficiency. Collaborated with executives and IT program managers to develop tools and processes for resource management, budget oversight, request backlogs, and technical support for retail operations.
lululemon athleticaBusiness Analyst (1-Year Contract)
Mar. 2015 - Feb. 2016Worked with multiple SSC project teams on CRM initiatives, mobile application development, and new store opening process improvements. Lead BA for the roll-out of in-store email receipt and guest profile collection program resulting in a 48% adoption rate and collection of over 97,000 new profiles within the first three months. Facilitated cross-departmental GAP analyses of the guest data analytics project resulting extensive overhaul of program goals and creation of new processes for guest segmentation. Overhauled the mobile e-commerce team’s requirement gathering and JIRA tracking process while building our requirements for the RFID and location data into the lululemon mobile app. Identified cost saving opportunities and established a new project management process for the procurement, installation, and testing of all retail IT systems for international store openings.
Atimi SoftwareProject Manager & Business Analyst (1-Year Contract)
Mar. 2014 - Feb. 2015Vancouver, Canada AreaLed a six-person product design group responsible for initial requirements gathering, planning, wireframing and documentation for 15 iOS and Android app development. Reengineered the project management process to an agile methodology which created an 18% decrease in labor expenses in the first six months after rollout. Created and maintained all project-specific documentation including stakeholder analysis, user personas, functional requirement specs, journey diagrams, user stories and UAT testing scripts. Developed strategic marketing and application roll out programs and materials for clients.
Backbone Technology Inc.Project Manager & Business Analyst
Dec. 2011 - Jun. 2014Vancouver, Canada AreaAgile project manager for over 40 customized websites and mobile applications. Accountable for coordinating project deliverables for the team of designers and developers, sprint planning, budget management, and all client-facing communications. Managed an international discovery team, focused on accurate project planning. Responsible for gathering key data from potential users, then coordinating with department heads to produce comprehensive feature requirement breakdowns and project plans that eliminated overruns and increased profitability. Created an 8% revenue increase by spearheading the development of the new client services department. Responsible for the creation of support processes and workflows, communications calendar and value-added service offerings. Developed a virtual marketing product for clients where team consulted on the development and execution of digital marketing strategies in relation to their product launch. Activities included social media management, digital ad buys, content creation, SEO/SEM improvements and ongoing data analysis. Responsible for various business development activities including prospect identification, proposal writing, cost estimating, presentations to executives and contract negotiations.
Jim Pattison LeaseMarketing Manager
Mar. 2010 - Dec. 2011Directly responsible for the creation and execution of Jim Pattison Lease’s national marketing plan, Scope of work included ad buys, graphic design, management of $500K budget and public relations. Oversaw all internal communications, including the rollout of a new corporate brand across five national offices and the redesign and management of the company intranet. Developed a training program to educate the national sales force on the utilization of new online fleet management tools. Responsible for the creation of tutorial videos and instruction manuals, as well as conducting in-person training seminars. Liaised with the executive team to generate a wide variety of materials including sales presentations, proposals and corporate videos, in addition to managing trade shows and customer appreciation events from concept through implementation. Aided in the creation and editing of investor collateral, including quarterly reports, website content and press releases.
Calgary Inernational Film FestivalMarketing & Community Relations Manager
May. 2007 - Oct. 2009Increased total ticket sales by 17% over three years through execution of a multi-channel marketing plan, launch of a new brand and interactive website and integration of social media platforms into the festival’s strategic communication plan. Built year-round strategic publicity campaigns in coordination with the Public Relations Manager. The campaigns were designed to increase festival exposure and drive call-to-actions and required establishing long-term agreements with local media for year-round festival coverage. Increased attendance by 5% in 2009 through the implementation of a corporate group sales program and a volunteer engagement initiative that promoted individual films to target audiences. Managed more than 30 corporate sponsor relationships from initial recruitment through contract activation, including comprehensive post-festival assessments. Wrote, organized and edited festival collateral including press releases, ad copy, website content and material for the annual program guide, and supervised the roll-out of displays at various festival venues.
TranscendMarketing & Communications Intern
May. 2004 - Sep. 2005Created and maintained a comprehensive information management system designed to track stakeholder issues and contact information. Assisted with client appreciation program and led client focus groups to ensure optimal service levels were met. Conducted analysis of the marketplace for customers to help them identify their target market and potential promotional opportunities.
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