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Work Background
ROUGHAGENDA LTDDirector
Jan. 2012Brighton, United KingdomRough Agenda is a live events business which helps Marketers meet, learn and do their jobs a little better. We own and produce BrightonSEO which is the world's largest (and *best*) Search conference as well as Measurefest, Paid Social Show, Affiliate Huddle, Search Advertising Show.
SiteVisibility Marketing LtdChief Executive
Jan. 2008 - Dec. 2023SiteVisibility is an integrated digital marketing agency with an outstanding SEO heritage stretching back to 2001. We run the world’s most popular marketing podcast on iTunes the Internet Marketing Podcast. We also run Europe’s largest SEO conference called BrightonSEO. Clients who have achieved success with SiteVisibility include TopCashback, House of Fraser, Farrow & Ball, Hotels.com, Vax, BlueBay Hotels & Resorts, Cheapflights, FatFace, Belazu and the French Bedroom Company amongst many others. We are all about “delivering digital growth with ambitious companies through impact led strategies and outstanding service”.
Wired SussexNon Executive Director
Dec. 2007 - Dec. 2023Brighton, United KingdomAs a Founder member of Wired Sussex, I represent SiteVisibility on the Wired Sussex board. My mission is to help make Brighton the best place for digital business.
Business in the CommunitySouthEast Advisory Board Member
Oct. 2007 - Jan. 2022London, United KingdomI am a member of Business in the Community’s South East Leadership Board. Business in the Community is the oldest and largest business-led membership organization dedicated to responsible business.
We inspire, engage and challenge members and we mobilise that collective strength as a force for good in society to:
* Create a skilled, inclusive workforce today and for the future
* Build thriving communities in which to live and work
* Innovate to repair and sustain our planet To find out more, visit www.bitc.org.uk
Academy InternetManaging Director
Jan. 2002 - Jan. 2008I bought Academy Internet off the liquidator in 2002 and got it back into business with my brother and wife. The company has grown between 30-80% p.a. since then culminating in a ranking of 34th in the 2007 Deloitte Tech Fast 50 and 133rd in the Deloitte EMEA Fast 500. We now employ 35 people and have entered the next stage of our development as AI Digital.
BuildOnlineUK Sales and Marketing Manager
Jul. 2000 - Dec. 2001BuildOnline is the leader in web based construction productivity software. My role in bringing this dotcom start up through to profitability included the management of a £500k marketing budget to achieve a brand recognition three times that of its nearest competitor and winning the PR Week “Business Campaign of the Year” in 2000. An early fan of Seth Godin, we grew the circulation of our electronic newsletter to in excess of 12,000, which at the time was the largest in the industry. See www.BuildOnline.com for further information
Stanger Science and EnvironmentBusiness Development Manager
Mar. 1999 - Jul. 2000This environmental consultancy employed 130 consultants across seven regional UK offices. The business moved into profit for the first time in 5 years following the implementation of my revitalised marketing and sales development strategy.Shortly afterwards Carillion was able to sell the business to Casella Group.
Tarmac plcGroup Corporate Communications Manager
Jan. 1998 - Mar. 1999Tarmac was the leading UK based building materials and construction services company with annual sales exceeding £2.7bn and employing nearly 25,000 people in 30 countries. Key activities included:
• Corporate Communications –designed and delivered the first company wide “Issues Management” programme • Sustainable Business – developed Tarmac’s environmental positioning into its award winning reputation as a “Sustainable Business” • Public Affairs - managed Tarmac’s contentious political lobbying activities • Internet - championed and developed the www.tarmac.co.uk web strategy
Tarmac plc Group Planning & DevelopmentBusiness Analyst
Apr. 1996 - Jan. 1998Recruited from Wimpey to enable the Wimpey/Tarmac asset swap, my role included strategic planning, business development and PLC briefings. I was able to complete my CIM Diploma and ACCA Certificate in Accounting and Finance in this role
George Wimpey plcGraduate Trainee to UK Marketing Manager
Sep. 1992 - Mar. 1996Developed the business into a £120m turnover leader in process and heavy civil engineering. High points included secondment to the “Re-engineering team” and training roles in purchasing, marketing, company secretarial activities and the management of the George Wimpey Charitable Trust.
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