GogoGlobal Public Relations Manager
Dec. 2016 - Jul. 2019Chicago, Illinois- Led external global corporate communications, crisis management, media relations, social media, advertising and sponsorships for the leading in-flight Wi-Fi and inflight entertainment technology (IFC and IFE) (annual revenue of $900 million). - Counselled executive leadership, product marketing, investor relations, legal, IT and sales/account management about strategic communication programs. Partner with internal communications team to promote external PR activities to employees. - Drove campaigns to shift the perception of Gogo inflight Wi-Fi products, including Gogo 2Ku, our high-speed satellite Wi-Fi. Pitch C-suite and senior leadership as experts, resulting in 250+ media hits in business, financial and aviation trade news outlets. - Supported PR and marketing efforts for 20 airline customers. Create marketing/PR plans to support media/influencer outreach events, product launches and 3rd-party sponsorship promotions. - Managed digital communication content strategy and editorial direction for the corporate blog and social media channels, reaching 600,000 followers and 30,000 monthly views. - Wrote and edited informational articles, infographics and news content for the website and quarterly B2B e-mail newsletter distributed to 20,000 customers, prospects and investors.