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Work Background
HurbSenior Product Designer
Feb. 2024Rio de Janeiro
HurbProduct Designer Pl
Feb. 2022 - Jan. 2024Loon Factory - Laboratório de inovação do Hurb, onde atuei na idealização e execução de projetos; incluindo pesquisa, desenvolvimento de interfaces e validação de hipóteses. Utilização de metodologias ágeis e participação em eventos internacionais de tecnologia.
BlueghostProduct Designer
Sep. 2021 - Jan. 2022Event management software, where I was involved in the product conceptualization phase, creating flowcharts, wireframes and prototypes, in order to enhance the user experience and proposing usability improvements on the website.
BadalaFounder
Nov. 2018 - Apr. 2021Rio de Janeiro, BrasilFounder of a women's shoe company, with high comfort level and handmade manufacturing in Rio de Janeiro. Entrepreneur involved in all stages of production; mainly in the development of shoe models, creation and management of e-commerce and digital marketing, in addition to the construction of the brand. Use of Design Thinking methodology throughout the whole process, evidencing the user's needs.
Mr. CatProduct Designer
Jul. 2016 - May. 2019Rio de Janeiro, BrasilDevelopment of men's shoes (July 2016 to August 2018): Responsible for the creation and development, based on trends research, materials and new technologies, in addition to customers research. Production monitoring and development of visual identity for the shoe lines and for the creation of new models. Also working with the marketing team, aiming the best strategies to increase sales. Visual Merchandising (August 2018 to May 2019): Responsible for product display and store design, to attract the customer's vision into the store.
AHAVA Dead Sea LaboratoriesGraphic Designer
Jan. 2016 - Jul. 2016Tel Aviv, IsraelResponsible for graphic designs for stores and packaging, logo creation, templates for website and other graphic processes.
INTDesign Intern
Nov. 2014 - Oct. 2015Rio de Janeiro, BrasilParticipation in industrial design projects, from initial research, 3D modeling, until the final product.
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