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Work Background
Virginia Commonwealth UniversityAdjunct Professor
Jun. 2021 - Aug. 2021Richmond, Virginia, United StatesProfessional course at the Robertson School of Media and Culture.
Institute for Public Health Innovation Communications Director
Apr. 2021Washington, District of Columbia, United StatesDeveloping the communications structure and outreach for an established nonprofit. Telling the story of innovative public health campaigns, projects, and ideas in the District of Columbia, Maryland and Virginia region. In four years, I increased the organizations organic social media exposure by 375.19% (from 4,326 to 20,557) and increased web traffic by 1054.82% (6,539 to 75,514 views).
John Tyler Community CollegeAdjunct Professor
Jan. 2020 - Apr. 2021Midlothian, Virginia, United StatesTaught second year students about public relations principles and policies, historical and contemporary practices of PR in business, government, and other organizations. Reviewed strategic public relations planning, as well as, potential career opportunities.
Virginia Department of HealthPopulation Health Communications Director
Aug. 2015 - Apr. 2021Richmond, VAManage the OFHS communications program and staff of seven – two New Media Specialist, Communications Specialist, Web Developer, three Graphic Designers. Strategic lead and manager for the award-winning VDHLiveWell.com website rebrand. Key responsibilities: •Develop communication guidelines, policies, and overall strategy for Office of Family Health Services (VDH LiveWell brand)
•Led team to develop and implement a strategic public relations program including public outreach, social media, and online presence.
•Streamlined the office’s social media footprint from 35 pages to one strategic flagship brand VDHLiveWell •Market and advertise public health campaigns including Women Infant and Child (WIC), teenage pregnancy and prevention, family planning, tobacco, safety seat, Every Woman's Life, and breastfeeding •Served as Joint Information Center manager for Virginia Department of Emergency Management during Hurricane Joaquin (Sept. 2015)
Virginia Department Of Motor VehiclesCommunications Consultant
Jul. 2011 - Aug. 2015Richmond, VAEstablished and maintained social media presence and created communication strategies that support organization objectives. Served as guest lecturer at Christopher Newport University Selected for the Executive Leadership Program - Class of 2015
Richmond Times-DispatchFreelance Writer
Sep. 2009 - Dec. 2013Wrote a weekly event planning column to give readers real event planning tips, tricks, etiquette guidance and suggestions for vendors in and around Richmond, VA. The column provided all of the insider ideas and help for Richmonders as frantic brides, clueless maids of honor and introverted best friends were tossed into the sea of “the biggest day of my life” (wedding, baby, bridal shower, birthday party, etc.) event planning.
Virginia State UniversityAdjunct Professor
Aug. 2007 - May. 2009Gave an overview of public relations principles and policies, historical and contemporary practices of PR in business, government, and other organizations. Reviewed strategic public relations planning, as well as, potential career opportunities.
Served as guest lecturer on public relations at Howard University and North Carolina A&T
ViacomPR consultant (BET Award show)
Jun. 2006 - Jun. 2006Facilitated multiple celebrity press conferences (with national print, radio and broadcast outlets). Scheduled interviews and organized media placement along the red carpet. Compiled and distributed media kits during media credentialing.
Virginia Department of TransportationCommunity Outreach Specialist
Sep. 2005 - Jul. 2011Facilitated external communications through traditional media relations and provided extensive community outreach, special events, and public presentations.
Virginia Department of Emergency ManagementPublic Affairs Assistant
Mar. 2005 - Sep. 2005Administered internal and external communications for statewide public affairs office via special events, presentations, and administrative support.
MainQuad Inc. (radio station)Intern
Jun. 2003 - Aug. 2003(ESPN, WBBT Starz 107.3 and WJZV Smooth Jazz 93.1)
Producer/Sales & Marketing Assistant- Internship
Planned, managed and created communications strategies to support the organization’s mission and programs through marketing, advertising and public relations efforts.
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