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Work Background
Georgetown UniversityAdjunct Professor, Communications, Culture and Technology Graduate Program
Jul. 2016Washington DCI mentor accomplished international postgraduate students in the Communication, Culture and Technology Program with classes in Professional Video Production, Professional Podcasting, Business Writing, and Media Management.
Mark McDonald.USPrincipal
Nov. 2014Washington DC, Santa Monica CAWorking with with leaders and professionals to launch and market impactful podcasts and videos; developing communication strategies for digital marketing and advocacy; coaching and ongoing training in video, audio and public presentation. CLIENTS INCLUDE:
International Monetary Fund National Immigration Forum
International Biometrics and Identity Association
Navigate (Sports Data Analytics)
Partnership for Quality Medical Donations
Society for Human Resource Management
Sisters of Mercy of the Americas ShrinksChat Angela Han Health Architectural Design Studios, McLean, Virginia American University School of Communication Georgetown University Graduate School of Arts and Sciences Launch and Production of Podcasts, Audio and Video Channels
Consulting and mentoring organizational leaders and communications staff in brand/reputation to strengthen their message, increase its impact and expand public awareness. Collaborating with leadership in designing and leading communications campaigns to increase public awareness of organizational goals and challenges. Training the CEO, staff, board, and partners in print, podcasting, radio, television, and social media to advance the mission of the organization to ensure consistency with its brand positioning. Advising on communication opportunities, and the implications of policy and budgetary decisions. Consulting with communications and public relations teams in collaboration with leadership to support strategic priorities. Equipping staff with new digital and public communication skills to help them to execute communications strategies.
American UniversityAdjunct Professor of Journalism, Media Management, Advanced TV Production, School of Communication
Aug. 2001American University School of CommunicationClasses in multi-media journalism management for undergraduate and graduate students
Coordinate student internship program with WAMU programming; voice coaching
Lectures in Journalism at Columbia School of Journalism, Georgetown University McDonough School of Business, and Howard University School of Journalism
BBC World News, US Public MediaBBC World News ; Program Director at NPR Washington DC Station; Managing Editor at NPR/WNYC New York
Sep. 1993 - Nov. 2014London, New York, Washington, Brussels, Rome, S. America, CanadaBBC World News: - Organized and supervised top foreign correspondents at base and in the field Coordinated major coverage production of national and international stories. Produced U.K. general election programs and BBC coverage of US Presidential elections.
Hosted network BBC TV and Radio programming
Produced weekly live political discussion program “Question Time” for BBC1 primetime.
Assignment and Program Producer for The Nine O’Clock News, the One O’Clock News, and Breakfast News. As Managing Editor for News at WNYC, New York Public Radio (NPR), Mark re-launched the News Division for the largest NPR station in New York City, expanding local in-depth and documentary coverage while implementing new hourly news updates. Mark supervised the signature talk shows The Brian Lehrer Show and The Leonard Lopate Show, Morning Edition and All Things Considered. At WAMU in Washington DC (NPR) Mark led the station through format changes, expanded local news coverage, fostered the amalgamation of radio and digital news coverage, mentored the launch and expansion of social media, and debuted new innovative content and six new digital channels, making WAMU one of the leading public radio stations nationwide and the most listened-to FM station in Washington, DC, beating all commercial rivals.
BBC NewsProducer, Question Time, BBC TV News
May. 1992 - Sep. 1993London, United KingdomMark relaunched the BBC's live prime-time political TV debate program Question Time, developing a diverse audience selection system, achieving record ratings for the weekly national show.
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