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Work Background
insightsoftwareProduct Growth & Product Operations Leader
Oct. 2023Product Processes Enhancement:
Continuous assessment and improvement of product management, delivery, and launch processes.
Implementing a robust feedback loop from business requirements to product adoption for features with significant customer and business impact. Cross-Functional Collaboration Expertise:
Serving as a bridge between product/engineering and customer-facing functions, ensuring seamless collaboration.
Establishing alignment, processes, and effective communication to drive cross-departmental collaboration for product success. Launch Program Management Leadership:
Leading Tier 1 global launches to maximize the impact of high-profile releases on customers and business objectives. Product-Led Growth Strategy:
Pioneering a user-centric strategy, starting with Vizlib and expanding across the Data & Analytics portfolio. Crafting a product journey from lead to sale, emphasizing user acquisition, retention, and expansion. Data-Driven Decision Making:
Utilizing data analytics to guide growth strategies, analyzing user behavior, conversion rates, and customer feedback.
Identifying growth opportunities and optimizing the product experience through data-driven insights. Marketing and Sales Integration:
Collaborating closely with marketing and sales teams to align product features with market demands and sales strategies.
Ensuring the product plays a pivotal role in customer acquisition and retention. Continuous Experimentation Advocate:
Leading initiatives for A/B testing, user experience improvements, and feature rollouts to foster a culture of experimentation and innovation. Advocacy and Community Building:
Promoting the product through community engagement, customer advocacy, and cultivating a loyal user base. Leveraging user communities for valuable insights, feedback, and organic growth.
Elevating Product Operations for Enhanced Growth, Collaboration, and Customer Satisfaction.
VizlibHead of Product Delivery
Sep. 2022 - Oct. 2023Poznań, Wielkopolskie, PolandStrategic Oversight of Product Line Delivery: Directed the comprehensive delivery and performance management of all six Vizlib products, ensuring they met the highest quality standards and aligned with strategic business objectives. Scaling and Optimizing PLG Engine: Spearheaded efforts to stabilize and expand the Product-Led Growth (PLG) engine, collaborating closely with marketing to drive user acquisition, activation, and retention through sophisticated data-driven strategies. Cross-Departmental Growth Initiatives: Led and facilitated cross-functional projects aimed at driving company-wide growth, fostering synergies between departments to enhance overall performance. ISMS and ISO 27001 Compliance Leadership: Oversaw the Information Security Management System (ISMS) and ensured rigorous adherence to ISO 27001 standards, bolstering the company’s commitment to data security and regulatory compliance. Strategic Cost Management: Managed software tooling expenses effectively, contributing to cost-efficiency and resource optimization across the organization. Advanced Collaboration with Key Stakeholders: Engaged in high-level strategic collaboration with Customer Success, Support, and Product Management teams to align product development strategies with evolving market demands and customer needs. Innovative Product Development: Championed innovative approaches for product enhancements, leveraging market insights and customer feedback to drive continuous improvement and maintain a competitive edge. Driving Effective Cross-Functional Communication: Enhanced decision-making and problem-solving through facilitating transparent and effective communication channels across departments.
Bored Founders ClubFounding Member
May. 2022
FulliMerchCo-Founder
Sep. 2021PolandA Start-up that will help you enhance your brand involvement through outstanding merchandise services & campaigns. Merchandise was always thrilling topic for our team even during previous jobs. It always included fun, creative thinking and at the same time it was boosting brand involvement. Our team saw added value in branded products from both internal and external perspective. However, getting stunning merchandise is always time-consuming process that quickly turns into irritation. Therefore we decided to use our creative minds and knowledge in merchandise and fulfilment to create service that will let your marketing team sleep comfortable and make their life easier. Fullimerch provides end to end service, we create special merchandise boxes for employee on-boarding, product promotion or customer appreciation. In our service we take care of whole process from design to production to fulfilment and delivery.
VizlibProject Manager
Jun. 2020 - Sep. 2022Poznań, Wielkopolskie, PolandProduct Delivery Leadership: Managed the end-to-end delivery of five Vizlib products, overseeing all stages from Software Development through Quality Assurance to Release, ensuring alignment with product goals and high-quality outcomes. Execution of Expansion Projects: Successfully led key expansion initiatives, including the launch of a new customer portal with a focus on Product-Led Growth (PLG) principles, optimizing user onboarding, engagement, and retention. Operational Efficiency and EBITDA Optimization: Collaborated with senior leadership on process improvements aimed at enhancing EBITDA and operational efficiency, implementing effective strategies to boost profitability. Security and Compliance Implementation: Directed the implementation of the Information Security Management System (ISMS) and ISO 27001 certification, reinforcing the company's security and compliance framework. Cross-Departmental Project Coordination: Coordinated with various departments, including sales, marketing, and customer success, to support and execute cross-functional projects, driving overall company performance. Process Improvement and Team Leadership: Enhanced software delivery workflows and modernized the office environment to support agile methodologies, promoting collaboration and process efficiency. User Portal Development Oversight: Managed the user portal development team, focusing on continuous improvements to elevate the customer experience and ensure project success.
Rasch GmbH & Co.KgMarketing Intern
Jul. 2018 - Aug. 2018Bramsche, GermanyMain tasks:
• Worked on projects in a multicultural team what allowed to understand different approaches to goals and performance
• Prepared data for marketing campaigns mainly for projects of catalogues covers
• Created marketing content tactics focused based on current trends of the wallpaper industry.
Szczecin JazzSpecial Event Coordinator
Jan. 2017 - Jul. 2019Szczecin, West Pomeranian District, PolandMain tasks: • Assisted in the coordination and execution of multiple jazz events with attendance between 100 and 1000 visitors. • Established and analyzed relationships with event partners and sponsors based mainly on quantitative and qualitative data. • Collaborated with colleagues to custom-tailor events to meet specific needs. Among others helped to create a special sophisticated event at one of the sponsors mentions for a limited number of guests
Horton Kirby PolandNew Business Development Manager
Sep. 2016 - Dec. 2019Szczecin, West Pomeranian District, PolandKey Achievements: Acquired 12 new B2B customers through direct negotiations.
Optimized production costs and expanded product variety with innovative solutions.
Managed the marketing department, launching a new website, overseeing trade fairs, and building a customer database of 250+ contacts. Developed and executed project plans within timelines and budgets. Market Research & Analysis: Identified and evaluated new market opportunities, including industries like beauty, gift boxes, and building materials. Conducted competitive analysis to strategically position the company in these markets. Channel Strategy Development: Developed and implemented strategies to enter new markets and diversify revenue streams. Created tailored sales and marketing approaches for each new industry segment. Partnership & Client Acquisition: Built relationships and negotiated deals with clients in new sectors, expanding the company’s reach. Established strategic partnerships to support business growth. Product & Service Development: Collaborated with teams to develop products and services that meet target market needs. Marketing Strategy Execution: Revamped marketing strategies to support market expansion, including digital marketing and content creation. Managed the marketing budget and allocated resources to growth initiatives. Brand Management & Sales: Enhanced brand awareness in new markets and established the company’s reputation. Set and achieved sales targets, integrating marketing efforts to drive lead generation. Cross-functional Collaboration: Worked with production, logistics, and finance teams to ensure seamless delivery. Aligned marketing efforts with business development goals. Reporting & Feedback: Provided regular updates to senior management on business development progress. Analyzed client feedback and market responses to refine strategies.
Horton Kirby PolandWeb Content Manager
Aug. 2015 - Sep. 2017Szczecin, West Pomeranian District, PolandWebsite Redesign & Development:
Lead the redesign of the company website, working with designers and developers to create a modern, user-friendly interface. Ensure alignment with company branding and marketing goals. Content Management:
Update the website regularly with fresh content, including product information and company news. Optimize content for SEO to improve search engine rankings and drive traffic. User Experience (UX) Optimization:
Analyze website traffic and user behavior to identify improvement areas. Implement changes to enhance usability and visitor engagement. Technical Maintenance:
Oversee the technical health of the website, managing software updates, security patches, and troubleshooting. Collaborate with external developers to ensure site security and reliability. Content Strategy Development:
Develop and execute a content strategy that supports business and marketing objectives. Work closely with the executive team to integrate web content with broader campaigns. Analytics & Reporting:
Monitor website performance using tools like Google Analytics, providing regular reports on traffic, user engagement, and conversion rates. Use data to drive continuous improvements. SEO & Digital Marketing Integration:
Collaborate with external marketing agencies to ensure the website supports SEO, PPC, and social media campaigns. Project Management:
Manage timelines and budgets for website projects, coordinating with internal teams and external vendors. Ensure web-related projects are completed on time and within budget.
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