Chisto Digital AgencyHead of Social Media Marketing
Jan. 2019 - Dec. 2021Moscow, RussiaAs the Head of Social Media at Chisto Digital Agency, my responsibilities included leading the development and execution of social media strategies across all clients, overseeing a team of social media specialists and coordinators, creating and curating high-quality, on-brand content and collaborating with cross-functional teams to ensure alignment and consistency across all channels -Increased social media followers by 50% over a 12-month period, through targeted campaigns and engagement initiatives.
-Created and curated high-quality, on-brand content which helped to increase brand awareness, and generated leads for clients, resulting in a 30% increase in website traffic from social media referral sources.
-Developed and implemented a social media listening and monitoring program that helped us identify key trending topics and influencers in our industry, which we leveraged to create timely, relevant content that resonated with our target audience.
-Led the development and launch of several successful social media campaigns that helped drive brand awareness and generate leads.
-Recruited and managed a team of social media content creators, resulting in a cohesive and high-performing team that helped drive the agency's social media results. Clients: STOCKMANN (fashion retailer), MEGAFON (telecom), GAZPROM BANK (finance), FOTONICA (bio-tech company)