Becky Hogan

Product Marketing Director/ Consultant

Email Marketing ManagerGrowth HackerDigital Ads ManagerMarketingMarketing DirectorCRM managerCopywriterASOMarketing Analytics ManagerConsultingCommunity ManagerBrand Marketing ManagerCommunications ManagerCustomer ResearcherContent Manager

Becky Hogan is an accomplished Product Marketing Director and Consultant with a proven track record. With over a decade of experience, she has honed her skills in product marketing, go-to-market strategy, and growth marketing. Skilled in setting clear objectives, defining target audiences, and optimizing adoption and conversion funnels to maximize ROI. Brings diverse, multi-industry expertise across healthcare, SaaS, and consumer apps. Becky's passion lies in creating innovative marketing strategies that not only enhance the customer experience but also drive business growth.

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Work Background

Marketing Director

ManifoldMarketing Director

May. 2020Chicago, Illinois, United States

Senior Marketing Consultant

ManifoldSenior Marketing Consultant

May. 2019 - May. 2020Greater Chicago Area

Product Marketing Manager

ActiveCampaignProduct Marketing Manager

Oct. 2018 - May. 2019Chicago, Illinois

Growth Marketing Specialist

Digital IntentGrowth Marketing Specialist

Apr. 2016 - Oct. 2018Chicago, Illinois

Content Lead

Mira FitnessContent Lead

Dec. 2015 - Feb. 2016Greater Chicago Area

Content Strategist

Mira FitnessContent Strategist

May. 2015 - Nov. 2015Greater Chicago Area

Technical Marketing Program

Startup InstituteTechnical Marketing Program

Feb. 2015 - Apr. 2015Greater Chicago Area

Communications Manager

Heartland SolutionCommunications Manager

Jan. 2011 - Feb. 2015Greater Chicago Area

Public Policy Analyst

Heartland Solutions GroupPublic Policy Analyst

Aug. 2009 - Dec. 2010Greater Chicago Area

Production Editor and Staff Writer

The ObserverProduction Editor and Staff Writer

Jan. 2006 - May. 2009- Wrote weekly news stories covering University news and events. - Conducted interviews with students, faculty, and administration. - Worked weekly production shifts, designing layouts using Quark, and editing stories for the news section.

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