Various CompaniesSEO and Digital Marketing Manager
Oct. 2019 - Oct. 2023Costa Rica, United States and DubaiKey Achievements
* Strategic Growth: * Boosted website performance, achieving an 8% increase in Domain Authority, 66% growth in Trust Flow, and a 22% rise in website traffic. * Improved search visibility with a 50% increase in keyword rankings and a 25% growth in ranked keywords, driving targeted organic traffic. * Operational Excellence: * Reduced page load time by 5 seconds, enhancing site speed, user experience, and engagement. * Delivered over 140 high-quality monthly backlinks, leading to a 25% increase in key-page organic traffic. * Successfully managed a $30,000 monthly budget, ensuring ROI while maintaining compliance across 90+ websites. *Relaunch Success: * Oversaw the relaunch of Bookmakersreview.com, modernizing the platform and achieving a 209% increase in organic traffic. Key Responsibilities
- Conducted comprehensive SEO site audits, including keyword research, competitor analysis, and performance tracking, to inform strategic decisions.
- Directed and optimized link-building efforts, leading a team of 7β10 link builders and coordinating with freelance writers to produce high-quality, SEO-driven content.
- Developed and implemented advanced technical SEO solutions, such as structured data markup, canonical tags, redirects, and URL optimization.
- Managed and executed content strategies, optimizing site architecture and on-page elements to align with SEO best practices.
- Collaborated with cross-functional teams (developers, content creators, marketing specialists) to align SEO strategies with broader business goals and marketing initiatives.
- Designed and executed backlink strategies, monitored guest post indexation, and ensured adherence to SEO best practices.
- Led marketing projects across content creation, social media, email campaigns, video production, and technical SEO, ensuring timely delivery and measurable results.