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Work Background
Vice President DDIT and Market Insights
Bactiguard ABVice President DDIT and Market Insights
Oct. 2024Stockholm, Stockholm County, Sweden
Director Business Intelligence & Commercial Insights
Atos MedicalDirector Business Intelligence & Commercial Insights
Jun. 2023 - Oct. 2024Malmö, Skåne County, SwedenLeading two high-performing teams in Business Intelligence and Commercial Insights, totaling 11 members. We serve as trusted partners in ensuring comprehensive data availability, quality, visualization, and analysis. Our primary focus is on understanding our customers to uncover opportunities and support our organizational goals Our responsibilities include: - Managing ETL processes - Structuring and Overseeing data warehousing - Data governance and quality assurance - Data modeling and analysis - Create Reports and ensure proper visualizations - Establish and Monitor performance metrics - Support Forecast (Quarterly and Annual) and develop predictive analytics.
Director Commercial Insights
Atos MedicalDirector Commercial Insights
Apr. 2022 - May. 2023Leading a team of 2 Analyst and 1 data Scientist Our team is focus on the following: - Local and Global Customer and Market Insight - Support Local Sales Execution, e.g. : Segmentation, Call List... - Support Performance management team (Focus on the WHY) - Support sales execution/commercial development team - Define Global Commercial KPI and follow-up - Translate Data in commercial opportunities - Prospective and experimental analytics, Ad Hoc Commercial Deep-Dive analytics
Head Of Commercial Insights
Atos MedicalHead Of Commercial Insights
Sep. 2017 - Mar. 2022MalmoLeading a team of 1 senior Analyst and 1 Data Scientist - Support countries in achieving goals through performance and opportunities management - Develop Commercial (non-sales focus) KPI's in collaboration with Global Leadership Team and Sales Senior Vice president - Develop KPI for launch of new portfolio in collaboration with Product Management Team. Develop Performance management deck for countries and Leadership Team - Support budget and performance review Process by developing models (patient) and sharing critical insights - Monthly review of advanced analytics with Global (CEO,CFO, SVP) and local leadership team (Managing Director, Sales Manager, Team Leads...) - Sales Force Process Owner for B2B and Direct-To-Consumer processes - shaping the system to fit our purpose - Support Exit process with relevant Insights
Global Commercial Insights Manager
Atos MedicalGlobal Commercial Insights Manager
Sep. 2015 - Aug. 2017Malmo, Suède- Setup the analytical function throughout our main countries to support our operational model - From 1 analyst for the group to 1 analyst for each of our key market. - On ground Support to US, UK, FR, NL prior to hiring Analyst - Run quantitative consumer data analytics and insight - Direct local market/regions sales resources with actions and priorities based on data - Develop and enhance volume, depth and flow of consumer data in our local and global business - Create and Drive segmentation and targeting other multidimensional consumer insights to generate impactful knowledge - Perform real-time performance analyses for consumer teams Liaison daily with local consumer manager/leaders
Commercial Insights Manager
Atos MedicalCommercial Insights Manager
Jan. 2014 - Aug. 2015Région de Paris, France- Preparation and analysis for Monthly/Quarterly reviews with Global Leadership Team and BoD - Performance management of the sales area through developing a dedicated sales area review process including - Development of a daily KPI (Commercial and Financial) report to help - Management and all sales are to track Actual Vs Target - Mid-month call with each sales representative (Exchange around monthly performance, field actions to reach monthly goals) - Month-End Cognos Reporting - Development and follow-up of Direct-To-Consumer Activities with the Clinical Specialist - Increase of 12% (+422Keuros) within the core business - Increase of 10%(+288K euros) on the direct business (Patients and Pharmacies) - Marketing – Strategy, Budget Preparation, P&L ownership
Project Manager - ERP Migration
Atos MedicalProject Manager - ERP Migration
Jan. 2013 - Dec. 2013Région de Paris, France-Identify needs and Map Processes through 4 work streams (Customer Service, Purchasing, Warehouse, Finance) in collaboration with company Global SAP Owner and local teams - Facilitate work between External SAP consultant, Global SAP Owner and local team - Ensuring cost saving by developing MVP that meets local needs and SAP basics (costs saving) - Data Migration through 4 workstream with main focus on customer master data, product master data, Order Flow, EDI, BI Datawarehouse - Project delivered on time with achievement of Stock Level Optimization decreasing tock level by 17% in 8 months
Sales & Marketing Coordinator
Atos MedicalSales & Marketing Coordinator
Jan. 2012 - Dec. 2012ParisDesign and update local material: brochure, website, catalogues... according to global guidelines - Event coordination for our Healthcare professionals and patients - Implementation of the French Sunshine Act for all our marketing activities and material and training of the local team - Support end-to-end reimbursement process in collaboration with external consultant - Market Study for product launch within tracheostomy area

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Business Analyst & Insights Specialist
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