Focus Consulting Firm LLCManaging Principal Consultant
May. 2017 - Jun. 2022New York, New York, United StatesWorked with Multiple clients in Publishing, Advertising Technology and Big Data Software. Within the retail, consumer goods, automotive, real estate and life science sectors Led complex engagements within retail, life sciences and media/advertising technology sectors. ★ Business Transformation: Credited with introducing processes and tools that enabled software company to scale, leading to the acquisition of additional funding from private equity and VC sources. ★ Led the turnaround restructuring of a famous large-scale publishing company. Conducted impact analysis, and cash flow opportunities, recommending cost reductions during their transition from print to a digital presence. ★ Business Development: Led a new software start-up, scaling sales to capture a $2MM agreement with the United Nations, a $1MM agreement with Deloitte, and a $300,000 additional sale to American Express. Drove business development efforts for a Parisian media company, driving new pursuits totaling from zero to over $10MM in revenue. Successfully signed 10 new clients representing over $6.5MM in billing within the consumer products & retail sectors. ★ Go-to-Market Strategy: Designed and led the implementation of a customer segmentation model across GTM teams—pre-sales, sales, PS, and CSMs. This was the first time the entire organization shared one model. It resulted in average land size increases of 100% in the Enterprise and 25% in the Commercial segments.