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Work Background
Coady MediaCreative Director & Lead Photographer
Jan. 2024 - Jun. 2025• Lead customer service operations for a high-traffic, fast-paced media company servicing the Thoroughbred and Quarter Horse racing industries at 27 different locations across the United States. • Direct and execute high-quality photography at live horse racing events across multiple tracks, capturing critical moments for owners, trainers, jockeys, and racing fans. • Operate and maintain professional-grade camera equipment and manage post-produc- tion workflows to deliver polished, high-resolution images for clients in a timely manner. • Utilize multi-tasking abilities to run several online platforms simultaneously to complete daily office operations, such as customer support tasks and order fulfillment. • Fulfill all online and in-person photo orders submitted by customers, to include digital color correcting, layouts, printing and packing orders. • Collaborate with the marketing team and other lead photographers to promote and sell racing images through various channels, including online galleries, social media, and in-person sales. • Build and maintain relationships with customers, including racetrack officials, horsemen, jockeys, racehorse owners and other stakeholders, providing personalized service to meet their unique needs and enhance the value of captured images. • Coordinate event scheduling, ensuring efficient use of resources and meeting tight dead- lines during major race days, including Kentucky Oaks & Derby week. • Address client inquiries, concerns, and feedback, resolving issues promptly to maintain customer loyalty. • Maintain a project management calendar for 26 locations that includes opening/closing days, major racing weekends and special events to ensure each location is fully-stocked with the necessary materials and equipment to complete the on-location work necessary, as well as post-production order fulfillment. • Work closely with internal decision makers to obtain necessary information, budget approvals or data to complete the above tasks.
Weber CountyContent & Digital Marketing Manager
Mar. 2021 - Oct. 2023Developing and implementing full-scale marketing strategies and campaigns, along with corresponding marketing materials; Rendering current marketing concepts into content that is implemented on monthly media calendars for 12 separate brands; Creating and managing Wix-based websites for all brands; Implementing SEO principles to maximize the traffic of each brand’s website, to aid in the effectiveness of the respective marketing funnel; Capturing the content of live events via full-scale photography and videography production; Editing raw photography and videography content into finished marketing assets; Analyzing and documenting metrics regarding the performance of marketing campaigns and corresponding social media content on a weekly, monthly, quarterly, and annual basis, including the use of Google Analytics; Assisting in day-to-day life engagement and interaction across each brand’s social platforms, including monitoring public engagement to ensure punctual responses and foster brand advocacy; Providing creative oversight and technical expertise in the production of each brand’s written and electronic publications; Writing clear, attractive, error-free copy, editing, and proofreading as needed that adheres to the unique voice and branding of each venue.
THE BROKERAGE WINDOWS AND DOORSAccount Manager
Jun. 2020 - Feb. 2021Manage window installation schedule by coordinating with the in-house team, a roster of subcontractors and wholesale clients; Oversee warranty programs for various vendors; Initiate service work orders based upon customer needs; Communicate with new and existing customers via phone and email; Maintain physical and digital filing system for accurate record keeping; other clerical duties as needed.
VidHorse LLCMarketing Director
Jan. 2019 - Feb. 2021Collaborate with a team to accomplish large and small goals; Market services to potential and existing clients; Travel to various locations to produce and collect video and photo content; Create content for multiple digital and print media platforms using the Adobe Creative Cloud programs; Assist clients with the production/editing of Podcasts and YouTube channel content; Communicate with clients to resolve customer-service related questions; other administrative duties as needed.
Sliding T Quarter HorsesAssistant
Oct. 2017 - Dec. 2018Responsible for all daily operations of boutique horse training facility, including riding, feeding and administering medication; Provided assistance, fostered and managed relationships with clients; Maintained a string of top-notch western performance horses; Ordered feed, supplements and medications as needed; Collaborated with a team of veterinarians, farriers, massage and bodywork therapists to ensure the utmost level of care for client and personal horses; other duties as needed.
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