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Work Background
Powered by People (PBP)VP of Sales
Sep. 2024 - Jan. 2025
Kin (prev. onfertility)Advisor
Mar. 2024
Kin (prev. onfertility)Cofounder & CRO
Apr. 2023 - Mar. 2024Powering the future of family. We're building Canada's first virtual patient experience providing support & access to fertility care.
Science&HumansVP Corporate Growth & Partnerships (Fractional)
Feb. 2023 - May. 2023
Eli HealthAdvisor
Jan. 2023 - Dec. 2024
Entrepreneur FirstEntrepreneur In Residence
Sep. 2022 - Jan. 2023As an extension of the Entrepreneur First management & program team I advised founders on various aspects of building startups including: founder relationships, customer discovery, market sizing, storytelling, pitching, product development, financial models, growth strategies, sales, partnerships, operations, and building investor relationships.
Entrepreneur FirstFounder in Residence TO2
Sep. 2021 - Jan. 2022
Eli HealthHead of Growth & Partnerships (Fractional)
Jul. 2021 - Jan. 2023Eli is a venture backed early stage healthcare startup developing an at-home hormone testing device designed to empower women with data and insights in order to make decisions throughout their lives. I supported Eli during its prelaunch phase to develop its go-to-market strategy for Eli's upcoming product launch. Key focuses included customer discovery to inform product development, market analysis, b2b/research partnerships, branding, community-building, and building a high performance team.
MLC AdvisoryFounder | Consultant & Advisor | Fractional CGO
Jul. 2020MLC supports founders and senior executives formulate strategies, operate businesses, and grow revenue. Priorities include:
- Translating customer insights into product strategy
- Identifying priority use cases and ideal customers
- Developing business model, pitch decks, and fundraising strategy
- Connecting founders to investors
- Curating expert advisors
- Bringing brand visions to life - Building & executing thoughtful GTM
- Leading and developing sales strategies
- Establishing foundation for business development & partner ecosystems
- Building high performing teams
- Serving as ongoing advisory board member and mentor
- Operating as a fractional CMO/CGO
ShutterstockVP Strategic Partnerships (formerly FlashStock)
Sep. 2017 - Jun. 2020Joined Shutterstock via its acquisition of Flashstock. Supported the post-acquisition efforts to transition FlashStock to Shutterstock which included educating global sales teams, being an internal and external ambassador and speaker, and leading various strategic projects to test models and programs with a focus on revenue generation with top tier global accounts. Built Shutterstock's strategic partnerships function which included creating opportunities with key channel partners including Facebook, Pinterest, TikTok and Twitter to create additional revenue for enterprise sales. Programs launched through these partnerships brought in between 60-80 net new accounts annually and helped inform new product offerings feeding into Shutterstock's strategic roadmap.
FlashStockVP Client Partnerships & Founding Team (acquired by Shutterstock)
Jan. 2016 - Jun. 20201st employee of FlashStock which was acquired by Shutterstock for $50mm USD and rebranded as Shutterstock Custom. Led growth and expansion of our existing client partner portfolio, growing annual revenue 3x YoY. As one of the original FlashStock team members, I personally contributed to our development in building client relationships for more than 200 partners. Clients included: L'Oréal, Unilever, Nestlé, Pernod Ricard, JP Morgan Chase & Co., McDonald's, Coca-Cola Company. Company spokesperson providing thought leadership on digital marketing trends across North America, Europe & APAC.
FlashStockDirector of Client Partnerships
Jan. 2015 - Dec. 2015Toronto, Canada AreaManaged relationships and expanded 70+ global client and agency accounts a across various sectors: pharmaceutical, electronics, tech, fashion, B2B, travel, hospitality, beauty, automotive, commerce, CPG, food & beverage, alcohol, telecommunications, and editorial sectors.
FlashStockChief of Staff | Director of Operations
Jan. 2014 - Jan. 2015New York, NYRecruited a global network of photographers from scratch. Led client onboarding/training, managed project launches, informed product roadmap, and grew accounts for an expanding enterprise client portfolio.
New York UniversityMaster of Science in Public Relations and Corporate Communication
Sep. 2012 - Dec. 2013New York, NYConcentration in Corporate Communication; interested in strategy, crisis communications, project management, investor relations, and online community building. Thesis topic: “Impact of Apology on Corporations’ Likelihood of Litigation – A Systematic Review of the Effects of Corporate Apology” Practicum project: United Nations Development Programme Certificate in Public Relations Strategy and Execution, 2013 Summer Intensive
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