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Network Power<100 people
Roles
💰100%
Investor & VC
💸100%
Marketing
✔️100%
IT
Geos
🇺🇸100%
United States
Work Background
The Walt Disney CompanyMarketing (National Geographic, Disney/Pixar, Marvel, Lucasfilms, 21st Century Fox)
Jun. 2025
StakeMarketing (Brand and Stake Super)
Oct. 2023 - Mar. 2025Sydney, New South Wales, Australia
The Walt Disney CompanyMarketing (ESPN)
Jun. 2023 - Oct. 2023
ESPNMarketing Executive (Acting Marketing Manager)
Jun. 2023Sydney, New South Wales, Australia
The Walt Disney CompanyMarketing Manager (National Geographic, Disney, Pixar, Marvel, Lucasfilms, 21st Century Fox)
Jun. 2022 - Jun. 2023Sydney, New South Wales, Australia- Formulate strategy to build key Disney programming brands via all points of contact and manage execution of all marketing creative projects and media spend. - Planning and execution of traditional and digital promotional/marketing campaigns to drive revenue growth as well as brand and franchise awareness. - Manage relationships with key marketing counterparts of licensees. - Develop an annual marketing plan for key titles, events and transactional activity with full budget allocation and on-going reconciliation. - Ensure all media planning is maximised, tracked / optimised and post analysis is conducted. - Work with appointed media, creative and PR agencies as required. - Ensure client campaigns are on brand and adhere to the CSD marketing guidelines. - Provide clients with campaign approvals, marketing ideas and inputs to their campaigns. - Act as the key lead in sourcing and staying on top of all marketing assets including video, web and print assets for key CSD titles while working closely with the International Marketing and Product teams. - Work closely with International publicity team and local broadcasters to ensure maximum publicity opportunities to drive viewership and create awareness for CSD content and talent, including interviews, set visits, Press Junkets and talent tours - Develop an annual marketing plan for key linear priorities including ATL, digital and social promotion. - Work closely with Content and Programme Manager to manage on-air promotional requirements. - Work closely with affiliate partners to fulfil cross promotional requirements and focus on tactics to drive network ratings. - Manage fulfilment of marketing requests. - Support PR Manager to maximise publicity opportunities to drive viewership of channels - Full marketing and production budget allocation and on-going reconciliation. - Act as key regional liaison between ANZ and international marketing, publicity and promo teams.
Australian Broadcasting Corporation (ABC)Marketing (Mar Comms Projects)
May. 2020 - May. 2022
Australian Broadcasting Corporation (ABC)Marketing Communications Project Coordinator
May. 2020 - May. 2022Sydney, New South Wales, AustraliaDuring my time in the publicity and partnerships team I have enjoyed pioneering new approaches to community outreach, as well as working on industry and organisational partnerships. I have engaged hundreds of community organisations in robust conversations around contentious and/or sensitive topics from climate change to mental health and community events such as Mardi Gras or the UN’s International Day for Disaster Risk Reduction. It has been a joy working on national initiatives, that drive real change at the community level. As part of my partnerships role, I built and established the ABC’s flagship internal resource The Partnerships Hub, with the purpose of increasing the reach and impact of our presence in the community. As a publicist I have worked on ABC legacy programs Compass (Religion and Ethics) and Catalyst (Science), as well as other various internal and external comms. As a marketer I have strategised, executed and reported on marketing campaigns for events, series and initiatives. I have worked closely with marketing and operations teams across the organisation from ABC TV, ABC iview, ABC Regional and Local, ABC’s content ideas lab, ABC Listen, ABC NEWS, triple j and much more.
University of Sydney Union (USU)Programs and Events (International Students)
Jan. 2020 - May. 2020
University of Sydney Union (USU)Programs and Events Coordinator
Jan. 2020 - Apr. 2020Project lead for international USU initiatives such as the peer to peer Language Exchange. Event lead for the student entertainment and creative opportunity program USYD’s Got Talent, judged by a community panel. In 2019, the USU launched it’s philanthropy & community engagement program MAD | Make A Difference. As project lead I developed a program which aims to create a community of giving at the University of Sydney. We’re MAD about little things that add up to something BIG. Our fundraising efforts currently support local charities, the Indigenous Literacy Foundation and the Gender Centre. Our student led committee guides and implements fundraising initiatives to engage the wider student community in our effort to MAKE A DIFFERENCE. https://www.usumad.org.au
Australian Broadcasting Corporation (ABC)Project Coordinator
Jun. 2019 - Nov. 2019I worked as part of a small team, in the ABC Content Ideas Lab, on the community engagement and outreach initiatives for the Australia Talks national campaign. These events were premiered in this project and provided promising ideas for future engagement.
Australian Broadcasting Corporation (ABC)Content Ideas, News (Community Engagement Projects)
Mar. 2019 - Nov. 2019
Australian Broadcasting Corporation (ABC)Public Affairs (Community Engagement)
Apr. 2018 - Dec. 2018
Australian Broadcasting Corporation (ABC)Events and Community Outreach Coordinator
Apr. 2018 - Oct. 2018Ultimo, New South Wales, AustraliaWorking with the ABC’s Community Engagement team. Brought on to assist with the ABC and ANU’s World Record Attempt - Stargazing Live 2018 - organising events for over 60,000 people in almost 300 locations across Australia to break a Guinness World Record. Continuing work for ABC community engagement events. Responsibilities include: Community outreach through contact with event patrons and participants Courier organisation Stakeholder organisation Eventbrite Canva for creation promotional material Social media management Campaign Monitor
Cardinal SpinPublicity and Events Intern
Jan. 2018 - Apr. 2018
Secret SoundsVolunteer Coordinator
Dec. 2017 - Jan. 2018
Secret SoundsRedemption Crew
Dec. 2017 - Jan. 2018North byron parklands
SidekickerEvent and Promotion Freelancer
Aug. 2017 - Nov. 2018North Sydney, New South Wales, AustraliaWorking with the SCG Trust, QDance, VISA and Apple at music festivals and sporting events.
Secret SoundsGate Lead
Jul. 2017 - Jul. 2017
Secret SoundsGate Leader
Jul. 2017 - Jul. 2017North byron parklands
TemptalentTemp Receptionist
Jan. 2017 - Aug. 2017General CSA responsibilities including, but not limited to: Answering and making calls Email inbox management Opening and closing office Customer outreach Real estate receptionist
Minty Meets MuntSocial Media Marketing Producer
Feb. 2015 - Jun. 2015
Minty Meets MuntRetail/Sales Assitant
Nov. 2014 - Jun. 2015
Stake
Sydney, New South Wales, Australia
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