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Work Background
AdstraDirector, Client Services
Jan. 2013 - Jul. 2018Adstra (formerly ALC, Inc.)
• Led a team of six overseeing order processing across multiple industries including Catalog, Publishing, B2B, Non-Profit, New Businesses, Continuity markets
• Ended “Good Enough” mentality within our order processing group by creating and implementing a new accountability matrix
• Spearheaded a multi-department initiative to create an all-purpose reporting tool used in everyday operations
• Created a “New Client” onboarding checklist to ensure seamless integration and service consistency
• Conducted audits comparing internal systems with client contracts ensuring accurate reporting, budget to actual, compensation and incentives
• Authored a comprehensive manual for operational processes facilitating consistent training and execution
AdstraClient Marketing Coordinator
Jan. 2005 - Jan. 2013Adstra (formerly ALC, Inc.)
• Acted as a liaison between executives and order processing teams to streamline operations
• Maintained consistent client communication through daily interactions, business reviews and industry events
• Assisted in annual budgeting, implementing strategic approaches to achieve financial targets
• Drafted press releases and other marketing materials to enhance brand presence
• Ensured clients had clear expectations and solutions for challenges in campaign performance
• Sales: conducted market research and developed sales initiatives leading to increased revenue streams
• Managed reporting and analysis for department leadership providing data-driven insights
• Coordinated multi-portfolio efforts totaling over $4MM in revenue, driving key business decisions
AdstraSupervisor - Data Management (Valhalla, NY)
Jan. 2003 - Dec. 2005Adstra (formerly ALC, Inc.)
• Designed new training processes to standardize departmental expectations
• Managed hiring, training and performance evaluations ensuring a productive workforce
• Implemented a client approval process to improve workflow efficiency
• Created department wide databases: >>Pricing deals which increased the efficiency of order processing and dramatically decreased billing errors and back-end adjustments
>>Denied mailers ensuring there were no order processing miscues
• At the request of the Department President, participated in numerous company task forces
AdstraAccount Manager
Sep. 2000 - Dec. 2003Adstra (formerly ALC, Inc.)
• Processed orders and count requests for high-profile and demanding clients across multiple industries
• Received consistent recognition from both internal and external clients for exceptional service
Jive Records / Zomba Music PublishingLicensing
Jan. 1998 - Dec. 2000NYC• Managed licensing requests for television and film use ensuring legal compliance
• Developed a centralized license database to enhance efficiency and record keeping
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