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Work Background
Co-Founder
TheFlownycCo-Founder
Feb. 2015New YorkEstablished in 2015 in New York, TheFlownyc is a creatively led advertising and communications partner with in an in house production and global locations team. We deliver relevant and impactful identity, visual content and experiences for a wide variety of clients based in USA and Europe. Our work drives online/offline strength and brand loyalty in the lifestyle, luxury, fashion, kidswear & baby goods, tech, beauty, hospitality and consumer goods categories. SERVICES Branding: -Brand strategy -Brand positioning -Identity & Logo -Product development -Packaging design -Brand Architecture Creative: -Creative Direction -Content Strategy -Campaign Scripts -Advertising -Photography -Video & Motion -Editorial content -Influencer content Production: -Producing & production management -Budgeting & scheduling -Casting -Scripting -Storyboarding -Location Scouting (Global) -Set design & construction Digital & Social: -Digital strategy -User experience design -Web & Mobile design -E-commerce -Social strategy -Social content Brand Experiential: -Environment, space & window design -Events -Fashion Shows -Trade Show installations -Temporary pop up boutiques Media & Talent Marketing: -Media Strategy -Media Buying -Special collaborations -Talent Scout & procurement -Talent handling -Brand & Talent partnerships
Global Special Projects Director (Adv & Marketing)
Vs. MagazineGlobal Special Projects Director (Adv & Marketing)
Feb. 2014 - Oct. 2016Greater New York City Area
Global Advertising & Marketing Director | Special Integrated Programs
Conde Nast InternationalGlobal Advertising & Marketing Director | Special Integrated Programs
Jan. 2010 - Feb. 2014New YorkChannels/ Brands print&digital: VOGUE, L’Uomo Vogue, VOGUE Bambini, GQ, Vanity Fair, Glamour, Condé Nast Traveller, AD, Casa Vogue, Vogue Gioiello, Casa Vogue, Vogue Sposa. Markets: Condé Nast Italy, Germany, Spain, Russia, China, Japan, Australia, India, Brasil Achievements: Ideation, Sales & Marketing Briefs, Advertising Sales, Creative Development, Production and Project execution of 50+ Unique multi platform Advertorial programs that run across our Global titles and digital/social channels, 100+ Fashion Shows, 40+ events and 6 Kids Fashion Week Editions for Conde Nast International in New York City
Global Advertising & Marketing Manager
Conde Nast InternationalGlobal Advertising & Marketing Manager
Jan. 2007 - Jan. 2010New York
Advertising Coordinator
SOHO PublishingAdvertising Coordinator
Dec. 2005 - Dec. 2006New York, NY
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