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Work Background
SMVK LLC Brand Storyteller / Designer / Marketing Consultant
Jun. 2021Los Angeles, California, United StatesI approach each project with the belief that radical honesty allows for the most authentic and compelling brand and social experience. I lead workshops and consult on client's story development -- diving deep into mission statement and visioning workshops, tone of voice documentation, and visual identity. My skill set ranges across results-driven strategy, brand story, brand design, web design, copywriting, social media management, influencer marketing, paid media, and content creation including graphic design, photography, videography, illustration, and more.
Cantina CreativeSocial Media Consultant
Apr. 2017 - Jun. 2017Greater Los Angeles AreaI created an social media strategy for Cantina Creative, complete with social media training documents, a brand voice exploration and guide documents, business development deep-dive, and then assisted in implementing a cohesive social presence with their team taking the reins.
AELLARetailer
Apr. 2017 - Jun. 2017Greater Los Angeles AreaSolo retail support for local-LA designed and manufactured Aella's Larchmont pop-up shop, sales, opening/closing of the shop, inventory managment, customer service, and event assistance.
Self-EmployedFreelance Creative
Mar. 2017 - Jun. 2021Greater Los Angeles AreaI am a creative with a range of skills that include freelance social media and digital marketing, copywriting and blogging, graphic design, video production, creative writing, poetry, creative direction, modeling, acting, styling, etc.
KilographMarketing & Sales Manager
Jun. 2014 - Jun. 2021Greater Los Angeles AreaAt Kilograph, I led the sales and marketing efforts for the studio. This included strategy and tracking, client relations, social media development and management, email marketing, opportunity research and outreach, pitch and proposal creation, blog/article creation/copywriting, sales data tracking, website administration, CRM, video production and photo shoot coordination/casting. Previously: Office administration and coordination, HR, accounting, and more.
ManufacturSocial Media Manager
Jan. 2014 - Jun. 2014Los Angeles, CaliforniaI managed 10+ social media accounts including many Los Angeles-based restaurants and bars. This included content creation, scheduled posting to Facebook and Twitter, Instagram, the development of blog posts, generation of social analytics, and met with the business owners to discuss their progress.
Minneapolis Ragstock CoMarketing Assistant
Oct. 2013 - Jan. 2014Greater Minneapolis-St. Paul AreaAssisted with marketing projects for The SweaterStore.com: use Photoshop and Lightroom in order to clean up and post sweaters to website, styled sweaters using Polyvore, community management (Twitter, Pinterest, Facebook, Instragram, Polyvore), and SEO.
eatiplyCreative Director
Mar. 2013 - Jan. 2014Greater Minneapolis-St. Paul AreaOversaw the everyday operations of the business, social media and content creation, Wordpress website updates, billing, payroll, Quickbooks accounting, customer resource management, marketing material and menu inserts designs in Illustrator, merchandiser and vendor management, customer relationship management, and more.
Charleston Musical Heritage Productions, LLCCONSULTING INTERN
Sep. 2011 - Dec. 2011Charleston, SCWorked at small business start-up to improve operations. Managed social media, created marketing plan and promotional brochure, and evaluated business processes.
YMCA IncCERTIFIED PROFESSIONAL RESCUER & SWIM INSTRUCTOR
Apr. 2006 - Jun. 2013Administer first aid, enforce rules, and react to life threatening situations.
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