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Work Background
Director of Client Services, Marketing Operations & Partnerships
Mammoth GrowthDirector of Client Services, Marketing Operations & Partnerships
Oct. 2022 - Dec. 2023Managed and directed a portfolio of clients and talent, acting as a trusted advisor and strategist. Acted as a key member and leader in the organization to ensure high quality work and support company growth. Trained and mentored consultants to be their absolute best and drive retention and growth for our clients. When required, directly contributed to client work to solve unique industry challenges and provide clarity and direction to direct reports on their associated clients/projects.
Senior Consultant, Marketing Operations
Mammoth GrowthSenior Consultant, Marketing Operations
Sep. 2021 - Oct. 2022Owned and led client engagements through leadership, strategy, planning, and execution across all team members and deliverables. Ran complex growth marketing projects including martech stack solutioning, tool implementation, and marketing optimization strategy. Trained and coached both clients and peers in a range of topics based on experience and knowledge in the martech consulting space including the full range of tools in the landscape and how they should be used to drive growth.
Growth Marketer & Data Analyst
Mammoth GrowthGrowth Marketer & Data Analyst
Oct. 2019 - Sep. 2021Deployed martech tools like Heap Analytics, Segment.io, and Mixpanel for over a hundred clients with a focus on meeting key business goals. Designed data taxonomies for event-based user analytics to be actioned on by marketing, product, and executive teams. Performed analyses and built reports to answer business questions.
Business Intelligence Manager
InspiratoBusiness Intelligence Manager
Jun. 2017 - Apr. 2018Managed the reporting environment, Tableau developers, and incoming BI dashboard and ad hoc data requests. Maintained a company training program for general BI knowledge and non-analysts to develop reports. Redesigned and implemented a new approach to company dashboards that simplified and consolidated over 150 existing reports into less than 15.
Business Intelligence Analyst
InspiratoBusiness Intelligence Analyst
Nov. 2016 - Jun. 2017Created and launched a company training program for non-analysts to develop and publish using Tableau Desktop and Tableau Server. Performed analyses for specific departments and subject areas to help guide future business decisions.
Associate BI Developer
InspiratoAssociate BI Developer
Jun. 2015 - Nov. 2016Migrated existing reporting dashboards from Microstrategy to Tableau. Provided ad-hoc metric requests to various departments using SQL. Supported company and team with any Tableau admin and data quality assurance needs.
Business Analyst
KIOSK Information SystemsBusiness Analyst
Dec. 2012 - Jun. 2015Wrote business, system, and IT requirements for clients engaging in software development. Designed self-service user interfaces and created logic-based user experience diagrams using UML. As needed, acted as a researcher, technical writer, and graphic designer. Provided analytical expertise in process improvement and resource planning across various functional areas.
Marketing Representative
KIOSK Information SystemsMarketing Representative
Sep. 2011 - Dec. 2012Implemented a social media strategy to increase brand awareness. Initiated and produced numerous targeted campaigns tied to company events and major announcements. Organized and planned events such as client visits and trade shows. Supported sales and marketing for all graphic related needs including product art renderings, printed materials, and informational representations. Updated website and blog content on a weekly basis along with SEO tracking and analysis.
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