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Work Background
FlitMarketing Lead
Aug. 2023Cambridge, England, United KingdomManaging all marketing activities both day to day and strategic.
Content Management
Campaign Direction
Creative Lead
Product Marketing
Social Media Management
Zone3 LtdBrand Manager
Aug. 2020 - Mar. 2021Cambridge, England, United KingdomOverseeing the creative development of Zone3's digital asset library helping develop the brands visual tone of voice and appeal. Primary roles included:
- Digital asset creation
- Producer on various creative product shoots
- Creative asset dissemination
- Campaign design
UKTINDigital Content Manager
Nov. 2019Cambridge, England, United KingdomAchievements include:
- Client Relationship Management between various stakeholders (government and corporate) across 35 different testbed trials projects and supporting partners and the DCMS, now DSIT
- Content Curation and management of UK5G.org now UKTIN.net
- Campaign Design & Delivery.
- SEO reporting along with Google Analytics.
- The design of graphics to be used on the .org site creating and developing a distinctive look and feel.
- Event management particularly speaking opportunities, event stand management and contra deals with other event organisations. Helped deliver numerous campaign specific series both digital and physical.
- Managed Innovation Briefing Magazine content creation and curation
- Quarterly Project delivery reporting outlining performance against KPIs
- Video Editing of content delivered by testbed and trials as well event based content.
Sparrowhawkconsulting.infoMarketing Consultant
Sep. 2019Cambridge, United KingdomSparrowhawk Branding work with clients to help develop who they are and the image they project. In a world where you have seconds to correspond brand ethos and image, branding has never been more important than it is today. Key specialisms include:
- Brand Identity Development
- Marketing Strategy
- Iconography
- Creative Briefing
- Competitor Analysis
- Decision Driver Analysis
- Website Analysis
Incubyte LimitedOperations Director
Oct. 2018 - Mar. 2023Cambridge, United KingdomIncubyte provides entrepreneurs and early stage companies with a dedicated co-working environment in which you can work alongside, and network with, like-minded businesses. A relaxed and friendly environment within the social atrium of Stirling House will encourage a good workings practise with a community of like-minded members. Key Responsibilities:
- Client Relationship Management
- Campaign Management
- Brand Strategy
- Business Development Strategy
- Day to day service provision
- Site maintenance
- Bookings
SamvaerFounder & Creative Director
Jan. 2017 - Sep. 2019Cambridge, United KingdomA premium clothing brand designed with the cycle commuter in mind. Samvær aims to blend the technical with the fashionable, allowing an effortless transition from bike to boardroom to bar. Clothing fit for every situation. Despite getting close to securing Series A funding wasn't to be. My work has built this brand from the ground up and as such work has included:
- Brand Management
- Creative Direction
- Financial Planning
- Supply-chain Management
- Business Planning
- Budget Management & Planning
- Sales Channel Negotiations
- Client Relationship Management
Future plcAccount Director - Technology
Jan. 2016 - Mar. 2017Bath, United KingdomAs Account Director, my role comprises of creating the right media campaign for key technology brands helping them utilise the wide variety of solutions we can offer. Working with both agencies and clients direct, building relationships that facilitate customer spend whilst delivering on KPIs is what I always strive to do. Key Responsibilities:
- Client Relationship Management
- Building value proposition for clients based on their developing needs
- Increasing revenue within the Technology department
- Building cross department marketing solutions
Yomp UKAccount Director
Jul. 2013 - Jun. 2015LondonYomp helps organisations understand, encourage and reward employee activity – a proven way of boosting productivity, lowering absenteeism and increasing staff retention providing a customised Employee-engagement, benefit and CSR tool. Services and tailored products across a number of key markets including:
Corporates
Local Authorities / Municipals
Schools / Universities Key Accomplishments
➢ Maintained and grew a client base from 8 to 26 clients
➢ Collaborated with the team to realign the business focus from Local Authority markets to
multinational corporates as funding streams changed and the market shifted
➢ Helped grow the company from 3 employees to 11
➢ Improved product scale-ability
➢ Created Customer Journey focusing on user experience improvements & product 'stickiness'
➢ Represented the business at both national and international conferences
Fantasy League LtdBusiness Development Executive
Jun. 2012 - Jul. 2013Camden Town, LondonPitching to new businesses at all levels from Manager to board members to owners within a range of market sectors including banking, broadcast, new media, online, print and social networking platforms. Providing clients with tailor-made games as a way of increasing engagement and communications with a wide variety of key audiences as well as generating key data and user profiles. Games can focus on any sport and can generate reveue through advertising and sponsorship, help drive traffic to a site, build an online community or simply promote a brand with prize give-aways. Key Accomplishments
➢ Signed a multi year deal with a multinational banking client
➢ Maintained existing client base, successfully renegotiating rates
➢ Only member of the sales team to successfully achieve sales targets throughout the year in an
otherwise very seasonal industry
Racing Post Newspaper trading as Centurycomm LimitedMedia Sales Executive
Sep. 2011 - Jun. 2012Canary WharfManaging the Racing Post's recruitment website, rpjobs.co.uk, and recruitment classified section of the paper. Providing clients with advertising solutions both online and in print, managing copy and the uploading of adverts to rpjobs.co.uk. I was also in charge of providing key data on the ongoing development of the rpjobs website, user profiles, site traffic and usage, growing the site from an average of 2000 visitors per week to 5000. Key Accomplishments
➢ Built a successful new revenue stream
➢ Increased revenue within the existing classified department
➢ Hit sales targets every month
➢ Grew client base
➢ Managed the production and sale of specialist ‘pull-outs’ increasing revenue
Assist Creative / TimexTerritory Sales Manager
Apr. 2011 - Sep. 2011London & the SouthLeading the way in sports and fitness performance equipment Our dedicated, customer-focused team are sports enthusiasts who are passionate about sports and fitness technology and the delivery of a high quality customer service. This is why we are the exclusive distributors of products from established brands including Timex Ironman, Shotz Sports Nutrition, PowerLung Respiratory Training Systems and Oregon Scientific Sport & Fitness. From heart rate monitors to sports nutrition solutions, fitness measurement equipment to respiratory training systems and sports watches to speed and distance monitors. We combine specialist knowledge with unrivalled after-sales support to ensure the highest possible standards of service.
Agile EvangelistsAgile Evangelist
Apr. 2010 - May. 2011Providing an opportunity for like minded business professionals to meet up and discuss the practical implications and pit-falls of working within Agile Development environments.
Arrows GroupHeadhunter
Mar. 2010 - Mar. 2011Bringing together the usually separate recruitment service streams of Contingency, Campaign Management, Search and Selection and Contract / Interim, Arrows Group has created a unique system that gives clients total control and total transparency over their recruitment activities through a single source. Our brand philosophy and values are at the very core of everything we do. We understand that our company has three major stakeholders: our clients, our candidates and our employees; and we can only deliver on what we promise by ensuring that each of these have trust in the company, its services and its vision. By applying our core values to everything we do, we differentiate ourselves from our competitors and lay the foundations on which we can build long-term, successful relationships today, and in the future.
DogfishSales Consultant & Concession Manager
Jan. 2009 - Dec. 2010Maintining visual esthetics and assisting with buying new season products.
Sparrowhawk & HealdProject Manager
Jun. 2007 - Sep. 2007St Ives, United KingdomProject Manager for the creation of a digital showcase highlighting the best of educational IT resources in the UK for demonstration purposes in South America.
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