Frasers GroupHead of SEO
Jul. 2022London, England, United KingdomAs the lead for Frasers Group's SEO team, currently spearheading the development of a long-term SEO strategy that takes into account the unique positioning of individual brands such as Sports Direct, House of Fraser, Flannels, Evans Cycles, USC, Jack Wills, Missguided, I Saw It First and more. Skilled in creating SEO roadmaps, developing compelling content, executing SEO/PR campaigns, conducting comprehensive site audits, managing SEO budgets and providing strategic recommendations for successful implementation across the organisation.