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Work Background
Cat Dao CreativeVideographer and Photographer
Mar. 2023Sydney, New South Wales, AustraliaAs a Videographer and Photographer at Cat Dao Creative, I specialise in crafting authentic, high-impact visual narratives that empower brands and individuals to tell their unique stories. With a focus on creative direction, content creation, and event media, I take a holistic approach to every project, managing all aspects from initial concept to final delivery. Creative Direction:
I excel at translating client visions into captivating visuals. From moodboards to detailed briefs, I ensure every project aligns with my clients’ branding and goals. Whether it’s producing sophisticated, sultry videos inspired by Anne Hathaway or conceptualizing promotional dance choreography videos, I bring clarity and focus to the creative process. Content Creation:
From plant-based eateries to international dance professionals, I design visually engaging content tailored for specific platforms like Instagram, YouTube, and Facebook. My hands-on approach includes casting, location scouting, and overcoming on-site challenges to produce stunning results in both photography and videography. Event Media:
I thrive in dynamic environments, capturing candid, heartfelt moments at events such as engagement celebrations, Sony photowalks, and international dance festivals. My ability to adapt to changing conditions, connect with clients, and deliver polished results under tight timelines makes me a trusted partner for event media. With an extensive toolkit—including the Sony A7IV, DJI RS3 Gimbal, and software like Adobe Premiere Pro and Frame.io—I blend technical expertise with a natural ability to foster genuine connections. Whether I’m managing a commercial shoot, coaching an actress through her first portfolio session, or working with dancers to highlight their artistry, I’m committed to delivering work that exceeds expectations. I am passionate about using my diverse life experiences and global perspective to create visual content that resonates deeply and authentically.
WooliesXJunior Digital Designer
Dec. 2021 - Sep. 2024In my role as a Junior Digital Designer at WooliesX, I was responsible for creating digital assets for national events campaigns across various platforms such as web, email and app. I collaborated with different teams such as Marketing, Branding and UI and UX design to shape the new Everyday Market brand and designed artwork for prominent landing pages for Woolworths, Everyday Rewards and Everyday Market the ecommerce platform. Using tools like Figma and Adobe Creative Suite, I ensured the successful execution of projects.
WooliesXDigital Design Intern
Oct. 2021 - Dec. 2021Sydney, New South Wales, AustraliaWith the WooliesX Design and Media team, I developed my design, project coordination and stakeholder management skills with a focus on digital campaign activations. Delivered graphic design assets for Everyday Rewards, BWS and Woolworths partners such as Origin, Qantas, EG and Ampol.
Cat Dao DesignBrand Identity Designer
Sep. 2021 - Jan. 2022RemoteI help entrepreneurs who work in the personal development space by designing their brands and translating their missions and values into commercially relevant and aesthetically pleasing visual identities. I am passionate about collaborating with entrepreneurs who want to help elevate people and the communities around them.
Pinot & PicassoCasual Painting Instructor
Apr. 2021 - Jun. 2023North Sydney, New South Wales, AustraliaFacilitating sessions for entertainment, corporate team bonding and special event sessions using my skills in acrylic painting, group facilitation and public speaking. Each session is tailored based on skill level of the patrons as well as the purpose and goals of the session. As an artist who believes in the power of creative expression, my main driver for these sessions is being able to influence and motivate patrons to express themselves through painting and have lots of fun doing it.
The Artful OrganiserBusiness Owner
Sep. 2020 - Jun. 2021Sydney, New South Wales, AustraliaOrganised clients' offices and homes, designed multi-functional rooms and decluttered physical and digital areas. Collaborated with professionals working in the Events, Arts, Design, Health, and Business Management industries. Their goals included higher quality living, optimisation and long-term organisation of their professional and personal spaces. Ultimately, this allowed them to be more productive, have intentional spaces where they can truly reenergise and recover and have more of a balanced, healthy and organised life.
UcidityGraphic Design Mentee
Apr. 2020 - Aug. 2020Mentored by Bernard Kassab
UcidityIntern
Nov. 2019 - Mar. 2020PyrmontI researched and executed the company’s social media strategy by planning and scheduling content on multiple platforms. I collaborated with a senior designer to create social media posts. Other responsibilites included maintaining artwork libraries, optimising assets for web design jobs and proof-reading and editing company’s newsletters and blog posts.
LuxotticaOptical Dispenser
Oct. 2019 - Nov. 2020Sydney, New South Wales, Australia
LuxotticaOptical Dispenser
Jul. 2018 - Nov. 2020Northern Beaches Region
LuxotticaStore Manager
Apr. 2018 - Jul. 2018WarriewoodAs the store manager, I analysed Profit and Loss reports to formulate sales strategies and led a team of five optical dispensers. I was responsible for customer de-escalation and problem solving in a fast-paced commercial and clinical setting.
Sunglass HutActing Manager
Dec. 2017 - Mar. 2018Chatswood Chase
Robert WaltersContract Administrative Assistant
Sep. 2015 - Sep. 2017Parramatta and Western SydneyI provided support front-of-house, marketing and accounting departments
and administrative support for branding managers.
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