Soft As A GrapeDesign Director
Jun. 1998 - Apr. 2004• Develop resort clothing line 20 retail stores and 2500 wholesale accounts. Includes forecasting color, print, fabrication, & silhouette trends and present them in a storyboard format.
• Source fabrications, artwork, & promotional materials
• Design brochures, newsletters, catalogs, advertisements, signage, trade show displays, and other collateral materials. Includes coordinating all photography, models, and production.
• Maintain and operate company large format printer, producing retail signage, window and tradeshow displays, custom posters, and banners. Handling all outside sales and marketing of large format prints including fine art reproductions for local artist commmunity and signage for business clients.
• Art directing freelance artists and design studios. Includes contract negotiating.
• Illustrate and design artwork using the newest advances in print technologies. Also work with a variety of clients in the design of custom logos and storyboards.