Optimus Technology & TelecomMember of the Board
Feb. 2008 - Oct. 2016United States, Europe, Asia, Middle EastIn 2013, Optimus opened its presence in the United States. Through last 8 years of driving a unique Value Added distribution model, Optimus has been able to create a niche expertise in value driven technology channel. Optimus worldwide now creates its own range of products and solutions and markets it through a global channel network. I have led the process of product architecture, creating strategic product alliances to the benefit of the technology channel in global markets. Having devised the entire channel go-to market I have led the growth of the channel in adoption of new technology solutions. I have also led the empowerment of the technology channel through world class training impartation through Optimus Academy, marketing practices through Primero. The first comprehensive technology channel loyalty program in the region Wafa was also spearheaded by Optimus during this time. Optimus now has offices in 4 countries and customers globally.
Optimus remains to be involved in easing the process of introduction of new products, technologies and business models . With our services, products and solutions being offered to over 1000 IT resellers, System Integrators and VAR’s; we continue to create value channels for products, services and solutions to enhance their business value.