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Work Background
Salita Digital PublishingCreative Director and Strategist
Jan. 2020• Developed culturally resonant educational materials, including interactive games, books, and songs, reaching diverse audiences across multiple platforms. • Launched Salo Salo Sabotage, a family card game praised for its innovative mechanics and storytelling, fostering cultural appreciation and connection. • Published Whispers in the Wetlands, recognized by UC Environmental Stewards for its engaging narrative and educational value. • Led prototyping and testing workflows that incorporated consumer insights, increasing product engagement and alignment with audience needs. • Managed creative teams to deliver high-quality projects on time, blending visual, written, and interactive elements for cohesive storytelling. • Integrated 3D printing into product development, streamlining prototyping processes and enhancing product functionality.
RenDLCAuthor/Illustrator
Apr. 2019Los Angeles, California, United States• Published Author: Write and illustrate children’s books that explore themes of cultural identity, family connection, and environmental stewardship, including Whispers in the Wetlands and the When Lola Speaks series. • Illustration Expertise: Create original artwork for books, educational materials, and multimedia projects, combining traditional storytelling with visual design to engage diverse audiences. • Creative Storytelling: Develop narratives that blend humor, cultural resonance, and emotional connection, appealing to children and families alike. • Collaboration: Partner with publishers, educators, and community organizations to create impactful literary and artistic works. • Custom Projects: Deliver commissioned illustrations, including character designs, children’s story visuals, and creative branding. • Professional Growth: Regularly explore new artistic techniques, including digital painting and Procreate workflows, to continuously enhance artistic output.
The Grand Events CenterEvents and Sales Management
May. 2017 - Dec. 2023• Directed high-profile events generating $20M+ annually, collaborating with major clients like United Healthcare and the Michael J. Fox Foundation. • Implemented innovative event strategies, driving revenue increase and ensuring seamless cross-departmental collaboration. • Optimized team workflows using cloud-based tools, delivering projects efficiently while enhancing client satisfaction.
Elle + Ink CalligraphyFounder, Principal Coordinator, and Lead Designer
Apr. 2014 - Aug. 2022• Created bespoke creative experiences and designs featured on platforms like New York Fashion Week and WSJ Magazine. • Designed branding elements and mood boards to support storytelling initiatives for a variety of clients. • Collaborated with community organizations to host events for 1,000+ attendees, contributing to a 30% increase in community engagement.
California Educational Centers, Inc.Educator and Grant Writer
Apr. 2014 - Dec. 2017• Designed creative, grant-funded afterschool programs that benefited 1,500+ students, fostering engagement through hands-on activities and storytelling. • Secured $125K in grants to enhance educational experiences, including arts and culture initiatives. • Streamlined collaborative workflows using cloud-based tools, enabling seamless project execution and stakeholder alignment.
Quest Dance StudioFounder & Program Director
Apr. 2011 - Aug. 2019• Built and scaled a creative arts studio, generating $150K+ annually while fostering innovation in dance and storytelling through performances and workshops. • Directed creative productions, including national-level dance competitions broadcast on platforms like World of Dance and ABC Network, reaching diverse audiences. • Developed leadership programs emphasizing confidence-building and inclusive communication, driving team collaboration and retention. • Produced immersive recital experiences with narratives that showcased talent, engaging 3,000+ attendees annually.
Salita! Filipino Language SchoolFounder & Educator
Apr. 2011 - Aug. 2018• Expanded the program internationally by establishing a branch in Guam, adapting curriculum and teaching methods to meet the needs of a culturally diverse audience. • Developed and taught innovative language programs, integrating storytelling, games, and visual aids to improve student retention by 30%. • Authored and published children’s books used as core materials by 80% of students, blending cultural education with language learning. • Organized 15+ cultural events annually across locations, fostering community connections and pride in Filipino heritage.
ABC Unified School DistrictDirector of Visual and Performing Arts
Jun. 2005 - Aug. 2016• Designed and implemented district-wide arts programs, increasing student participation by 50% over five years. • Secured funding to expand cultural opportunities for 1,200+ low-income students, exposing them to theater and the performing arts. • Founded and expanded a district-wide dance program from 1 to 4 schools, reaching over 500 students annually.
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