Marie Toulin

Brand and Marketing Strategist

Influencer Marketing ManagerInfluencerModelMarketingEvent Producer📝 Influencer or BloggerBusiness Development ManagerSales & BizDevPartnerships ManagerBloggerCommunity ManagerBrand Marketing ManagerCommunications ManagerPR Manager

With over 8 years of experience in communication, public relations, and brand strategy, I have had the privilege of working with a diverse range of brands across Europe and the U.S. My career has focused on developing meaningful partnerships, creating compelling narratives, and delivering impactful marketing campaigns. Specializing in influencer marketing, media relations, and event organization, I have successfully led high-profile campaigns that connect brands with the right audiences. My expertise includes managing strategic PR initiatives, driving brand growth, and delivering innovative solutions tailored to each brand’s unique needs. Passionate about bringing creative ideas to life and building strong business relationships, I thrive in dynamic environments where communication and strategy intersect. I’m always eager to leverage my skills in marketing, communication, and public relations to contribute to forward-thinking teams that value creativity and results.

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Work Background

FreelanceBrand and Marketing Consultant

Oct. 2021* Brand Strategy * Marketing Campaigns * Influencer Management * Event Planning * Performance Analysis

Influencer Marketing Manager

TypologyInfluencer Marketing Manager

Dec. 2018 - Oct. 2021Région de Paris, France

Business Development

Imparfaite.ParisBusiness Development

Jan. 2018 - Dec. 2018

Webmarketer

JLL FranceWebmarketer

Jan. 2015 - Dec. 2016ParisCreating engaging social media strategies and execution plans that cultivated audiences, increased web presence and enhanced brand awareness Monitoring the success of social media campaigns through media analytics, KPIs and dashboards Content strategy and writing Brand monitoring - social listening Interpretation and application of web statistics and behavioural analytics Managing digital marketing brand campaigns including creative development, website refreshes, newsletter marketing Overseeing successful website launch and continuing operation Search Engine Marketing

Communications & PR Assistant

WastedCommunications & PR Assistant

Jan. 2014 - Dec. 2014Région de Paris, FranceEditorial partnerships Event management Client press and social media reporting Distributing press releases and pitching ideas to journalists Building and maintaining effective press relationships Constantly monitoring the media, including newspapers, magazines, broadcasts, and blogs for mentions of the brand and proactively looking for new coverage opportunities Developing brand awareness through social media strategies and composing online content

Communications & PR Assistant

AirbnbCommunications & PR Assistant

Jan. 2013 - Dec. 2013- Content strategies - Social media campaigns management - Creating initiatives with influencers and bloggers - Brand monitoring - social listening - Emails and community newsletters - Editorial partnerships - Delivering successful PR campaigns - Involved in organising and putting together high profile events - Attending networking and media events - Collecting and analysing media coverage, then drawing conclusions from it - Sourcing sponsorship opportunities

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