OneNFPDirector of Sales and Marketing
Jan. 2014 - Dec. 2016Boise, Idaho, United StatesI spearheaded the development and execution of holistic sales and marketing strategies for a startup company, driving its market presence and revenue growth. Through personalized sales techniques, I successfully onboarded new customers, prioritizing their satisfaction and long-term retention. Leveraging innovative marketing methodologies, I effectively engaged our target audience, maximizing brand visibility and market penetration. Collaborating closely with cross-functional teams, I optimized synergy between sales and marketing initiatives, ensuring cohesive efforts and impactful outcomes. • Pioneered strategic marketing drive to position the company as a leading software provider within the nonprofit sector on a global scale. • Established and nurtured partnership networks to boost sales for successfully securing cooperation with TechSoup for OneNFP. • Evaluated and supervised potential sales prospects, resulting in a commendable sales closure rate of 60%.