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Work Background
AlphablockZMultimedia Content Director & Producer
May. 2024• Develop and execute comprehensive content strategies for clients in the blockchain and web3 space, including AlphaBlockZ and its portfolio companies.
• Craft technical documents (whitepapers, pitch decks, website content) focused on blockchain technology, decentralized applications (DApps), and web3 innovations.
• Manage and oversee social media channels, particularly Twitter (X), for multiple web3 and blockchain-focused companies, including:
1. LORE
2. MemeProf
3. RGOAT
4. Qoal
5. AlphaToken Capital
6. Victor Games
7. AlphaBlockZ • Handle concept development, content creation, scheduling, posting, and community engagement across all social media platforms, targeting web3 and blockchain communities.
• Lead a dedicated team at AIDA Creatives responsible for producing high-quality videos and images related to blockchain, cryptocurrency, and decentralized technologies.
• Ensure multimedia content enhances brand storytelling and boosts audience engagement within the web3 ecosystem.
• Collaborate with client teams to maintain consistent brand messaging and identity across all platforms, aligning with web3 principles.
• Implement effective digital marketing strategies and utilize SEO best practices to increase online visibility and drive traffic to clients' websites and social media profiles in the competitive web3 and blockchain markets.
• Work closely with clients to understand their goals within the context of web3 and decentralized technologies, tailoring content strategies accordingly.
• Coordinate multiple projects simultaneously in the fast-paced web3 industry, ensuring timely delivery and exceeding client expectations.
SafetyAmpFreelance Technical Writer
Jul. 2023 - Jan. 2024United States• Authored whitepapers on integrating IoT and AI-powered safety systems for real-time monitoring, predictive maintenance, and incident response.
• Conducted analysis on cloud-based EHS platforms to streamline safety workflows and improve data visibility.
• Developed technical documents focusing on machine learning algorithms for hazard identification and risk assessment.
AIDA CreativesFounder & CEO
Dec. 2022Coimbatore, Tamil Nadu, IndiaAIDA Creatives is a creative agency based in Coimbatore, offering 360° services in content creation, SEO, and brand messaging. We specialize in crafting organic, SEO-driven content for B2B & B2C brands, SMEs, and both global and Indian companies. Our expertise covers web development, social media management, and branding, ensuring consistent and effective messaging across digital platforms. We provide tailored solutions to help businesses enhance their online presence and achieve measurable growth. We focus on delivering impactful results by helping brands connect with their audiences, drive organic traffic, and elevate visibility through strategic content and design.
SpringbordFreelance Copywriting Manager
Dec. 2022• Created and updated technical documentation to ensure accuracy and clarity for various technical topics.
• Collaborated with cross-functional teams, including software engineers and product managers, to gather information and enhance technical content.
• Produced high-quality articles and blogs for the company's website, showcasing expertise in technical writing and communication skills.
Asset YogiFreelance Technical Writer
Aug. 2022 - Mar. 2023• Researched and created engaging Fintech articles, ensuring accuracy and clarity.
• Utilized FRASE.io to curate well-researched content, enhancing quality and relevance.
• Completed over 100 assignments in 6 months, showcasing efficient time management and task completion.
Coconat CreativesFreelance Senior Copywriter
May. 2022 - Dec. 2022• Created engaging website content and blog posts for real estate companies Prestige, Shoba, and Quest Realty to boost online visibility.
• Conducted keyword research using SemRUSH and Ahrefs to optimize content for top organic rankings on SERPs.
• Developed and implemented a content strategy aligned with company goals, leveraging targeted keywords for improved SEO.
Flatworld SolutionsFreelance Writer
Aug. 2021 - Aug. 2022• Developed comprehensive content for Flatworld Solutions, covering various services like BPO, AI, and Call Center operations.
• Tailored content for subsidiaries, matching each entity's specific focus and audience.
• Conducted industry trend analysis, focusing on AI advancements and digital excellence strategies.
• Articulated Flatworld Solutions' innovation, excellence, and client-focused solutions.
CommLab IndiaFreelance Technical Writer
Feb. 2021 - Jun. 2021• Researched and analyzed trends in eLearning and corporate training solutions, identifying emerging patterns and technologies.
• Wrote in-depth articles and whitepapers on topics such as rapid eLearning development, microlearning, video-based learning, virtual instructor-led training, eLearning translations, and LMS integration.
• Demonstrated how CommLab India's services could address specific learning and development challenges within organizations, showcasing their solutions' effectiveness.
ScribbrContent Writer
Sep. 2019 - Sep. 2019Bengaluru, Karnataka, IndiaTechnical and Medical Writing.
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